• Title/Summary/Keyword: 기사성광고

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Research on analysis of articleable advertisements and design of extraction method for articleable advertisements using deep learning

  • Seoksoo Kim;Jae-Young Jung
    • Journal of the Korea Society of Computer and Information
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    • v.29 no.6
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    • pp.13-22
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    • 2024
  • There is a need for and positive aspects of article-based advertising, but as exaggerated and disguised information is delivered due to some indiscriminate 'article-based advertisements', readers have difficulty distinguishing between general articles and article-based advertisements, leading to a lot of misinterpretation and confusion of information. is doing Since readers will continue to acquire new information and apply this information at the right time and place to bring a lot of value, it is judged to be even more important to distinguish between accurate general articles and article-like advertisements. Therefore, as differentiated information between general articles and article-like advertisements is needed, as part of this, for readers who have difficulty identifying accurate information due to such indiscriminate article-like advertisements in Internet newspapers, this paper introduces IT and AI technologies. We attempted to present a method that can be solved in terms of a system that incorporates, and this method was designed to extract articleable advertisements using a knowledge-based natural language processing method that finds and refines advertising keywords and deep learning technology.