• Title/Summary/Keyword: 권유

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공정위 발표자동판매기 구매권유시 피해 예방요령

  • 한국자동판매기공업협회
    • Vending industry
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    • v.5 no.1 s.13
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    • pp.62-63
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    • 2005
  • 공정거래위원회 부산지방사무소는 지난해 연말 자판기 구매자들이 피해를 예방할 수 있는 요령이 담긴 보도자료를 배포했다. 이 자료에는 자판기 구매의 피해유형을 제시하고 어떠한 점들에 대해 주의를 요해야 하는 지가 명시가 되었다. 그 세부내용을 살펴봤다.

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The Impact Relationship of Cosmetic Quality, Consumer's Preference, Advice & inducement on Purchasing Behavior-Focused on the Mediating Effect of Perceived Behavior Control (화장품 품질, 소비자 선호, 조언 및 권유가 구매행동에 미치는 영향관계-지각된 행동통제의 매개효과를 중심으로)

  • Bae, Hye-Kyung
    • Journal of Convergence for Information Technology
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    • v.11 no.10
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    • pp.250-257
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    • 2021
  • The author tried to verify the mediating effect of the variable, perceived behavioral control, in the relationship between the independent variables(cosmetics-related variables, consumer's preference, advice & inducement), and the dependent variable(purchasing behavior), through AMOS structural equation modeling. As a result of analyzing the mediating effect in the impact relationship between latent variables, it was found that PBC(perceived behavior control) plays a mediating role in the impact relationship between CQ(cosmetics quality) and PB(purchasing behavior). Author found that the higher the quality of cosmetics and the greater the perceived behavior control in domestic cosmetics purchasing behavior, the more likely it will lead to purchasing behavior. In this context, while efforts are being made to improve cosmetic quality, measures to increase perceived behavior control, which can be said to be autonomy in purchasing behavior, should be sought.

Analysis of Ski Socialization Process of Undergraduates (대학생의 스키사회화 과정 분석)

  • Song, Kang-Young;Kim, Kyong-Sik
    • The Journal of the Korea Contents Association
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    • v.7 no.9
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    • pp.167-175
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    • 2007
  • The purposes of this study were to examine the effect of interest and participation in ski, encouragement to participate in ski, and attitude to ski of significant others on the socialization. To attain the goal of the study described above paragraphs, the ski class participant of the university located in Seoul, 2005 year were set as a collected group. Then, using the cluster random sampling method, finally drew out and analyzed 200 people in total. The result of reliability check up was here below; over Chronbach's $\alpha$=.600. To analyze materials, confirmatory factor analysis, logistic regression analysis and multiple regression analysis were used as statistic analysis techniques. The conclusion based on above study method and the result of material analysis are below. Based upon the result of the study, the following conclusions appear warranted: First, significant others influence on the ski participation experience of the undergraduate. Second, significant others influence on the ski participation frequencies of the undergraduate. Third, significant others influence on the ski participation period of the undergraduate. Fourth, significant others influence on the ski participation skill of the undergraduate.