• Journal of the Korea Convergence Society
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• v.12 no.7
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• pp.133-142
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• 2021

This study aims to expand the effect of online education into the aspect of active exploration and sharing of class-related issues by learners. Based on theoretical discussions, Two types of motivation (personal and social) to explore issues, engagement, attitude toward issue content, and eWOM model were verified. As a result of the study, it was found that the impact of personal and social motivations that online education has on engagement on specific issues, and the positive(+) influence on attitudes toward issue content and word of mouth intentions on SNS, considering engagement as a parameter. In this study, the role of engagement in inducing the next learning by oneself was confirmed, and it can be seen that social and personal motives for issues and class content should be utilized to increase engagement.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.13 no.6
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• pp.191-198
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• 2018

Technology transferors and technology transferees decide to transfer technology with various motivations as they share benefits and risks. On top of economic benefit factors and risk factors provided by technology transferees, technology transferors also make technology transfer decisions by taking into account various factors such as government policies and systems, as well as their management strategies. In this study, the factors influencing the technology transfer in the chemical industry and the influence on the technology transfer intention are analysed. As a result of this study, factors influencing technology transfer are economic benefit factor, technological factor, risk factor, and socio-cultural factor. A significant differences in the influencing factors between the technology transferors and the technology transferees are that the economic benefit factors are more considered by the technology transferees and the technological factors are more considered by technology transferors in technology transfer. Technology transferees shows the stronger intention to enter technology transfer than the technology transferors.

• The Korean Journal of Archival Studies
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• no.36
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• pp.153-193
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• 2013

This article intends to establish a online service of oral history archives. Unlike common records, it is important to understand the contextual relation of oral history archives. The context of oral history archives can include the context of oral history contents in addition to the connection with records produced in the process of performing work function of agency which performs collecting oral history archives, and the connection between oral history archives formed in the process of collecting oral history archives. Therefore this article emphasizes that the context of oral history archives has an important role and function in on-line service of oral history archives by researching the plan for on-line service of oral history archives based on the context of oral history archives.

• Journal of the Korea Society of Computer and Information
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• v.29 no.4
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• pp.23-30
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• 2024

In this paper, we propose a deep learning-based personalized senior care service application. The proposed application uses Speech to Text technology to convert the user's speech into text and uses it as input to Autogen, an interactive multi-agent large-scale language model developed by Microsoft, for user convenience. Autogen uses data from previous conversations between the senior and ChatBot to understand the other user's intent and respond to the response, and then uses a back-end agent to create a wish list, a shared calendar, and a greeting message with the other user's voice through a deep learning model for voice cloning. Additionally, the application can perform home IoT services with SKT's AI speaker (NUGU). The proposed application is expected to contribute to future AI-based senior care technology.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.23 no.5
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• pp.338-354
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• 2024

With the development of cooperative driving technology, automated driving systems can share dynamic state and intention information in real-time. Accordingly, it has become possible to develop a model that comprehensively represents the influence of multiple vehicles by integrating the shared information to obtain the dynamic state information of all vehicles on the road in real time. This study developed a risk field model that can explain interactions between vehicles in real-time information of vehicles when calculating in an edge RSU in an infrastructure-centered cooperative driving environment to be used to assess the risk of a specific point of an autonomous vehicle and create a safe local route. The model showed that the range of risk influences increased as the velocity increased, the bias changed depending on the direction of acceleration, and caculating time decreases.

• Cartoon and Animation Studies
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• s.40
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• pp.315-336
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• 2015

Since it is imperative to share the values with the spectators to convince the public of the era, the main characters of a story that underwent numerous adaptation through time would change gradually. This paper examined changes of the main characters in various versions of Cinderella. Until the mid-20th century, Cinderella would be portrayed as a meek, passive and obedient girl as in the original fairy tale version of Perrault. As moving to 70s, a heroine who acts with her own feelings and thoughts began to appear. In the 90s, spectators could meet a protagonist who fought fiercely to be the owner of her own fate, and in the recent Disney movie, Cinderella stood up for herself while accepting herself as she was. The prince character also underwent similar transition. In the early versions of Cinderella, the prince would be a vague figure with a title who was desired by all maids in the country. It is in the 70s that the prince began to be portrayed as a person who has his own problems. In the recent years, the spectators could see the process that the prince transformed from a naive aristocrat to a man with responsibilities. In modern society, women have more social opportunities compared to the past, and women's social statuses do not need to be secured by relationship with men any longer. Thus Cinderella story is not as popular nowadays, moreover somebody whose dream is becoming Cinderella would subject to social reproach. However, beside the gender, the story could be the only hope for people who feel a sense of helplessness that there is no chance in their lives. As result variations of Cinderella story will go on as long as people of social deprivation exist.

• Journal of Distribution Science
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• v.15 no.12
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• pp.73-84
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• 2017

Purpose - Over recent years, O2O and shared economy have been an eye-catching topic. Many researches on O2O and shared economy have been published gradually. The emerging enterprise of chauffeured car services developed rapidly in the past two years. Therefore, it is necessary to explore the influencing factors of use intention of the chauffeured car services users. Through active use of O2O and shared economy, put up with operation strategy in line with their use intention. Research design, data, and methodology - After collecting 324 respondents in China with questionnaires, this study begin the empirical research with users of Chauffeured Car Services, and analyzes data with IBM SPSS 24.0 and IBM AMOS 24.0. Results - Personal Propensity to Trust significantly affects the Initial Trust of chauffeured car services users. Firm Reputation significantly affects the Initial Trust and use intention of chauffeured car services users. Initial Trust significantly affects the use intention of chauffeured car services users. Performance Expectancy and Effort Expectancy significantly affect chauffeured car services users' use intention. Social Influence also significantly affects the use intention of chauffeured car services users. Conclusions - First, Initial Trust significantly affects the use intention of chauffeured car services users. Thus, the enterprise should make efforts to improve users' initial trust in order to attract their attention. For this reason, chauffeured car services enterprises should conduct questionnaires to deeply explore what needs can improve users' initial trust. Second, performance expectancy and effort expectancy significantly affect chauffeured car services users' use intention. When users enjoy chauffeured car services, they attach great importance to the convenience, simplicity and efficiency, which reflects that chauffeured car services' desire for greater development in the O2O and shared economy market. Therefore, they need to grasp users' needs (convenience, simplicity and efficiency) and carefully improve the quality of chauffeured car services. Finally, social influence also significantly affects the use intention of chauffeured car services users. It means friend recommendation or mass media influences users' intention. So, it is more important to increase differentiated benefits, advertising and publicity of chauffeured car services.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2018.05a
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• pp.309-313
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• 2018

Maker Activity based Design-Thinking 5 Step is a better experience for providing the public with a better approach to design by sympathizing with human needs and exploring the public's potential desires. This paper studied the teaching method by applying the value of the Maker Training that emphasizes the importance of sharing and opening results with others after creating them based on the ideas of the learners using different tools, the basic mind of Design-Thinking with the observation and empathy about human beings and the derivation of user-centric results to the SW coding curriculum. For this purpose, we studied teaching methods by Design-thinking based on sections that require coding in the information classes of the secondary school curriculum. We demonstrated the class to a group of education experts by applying the syllabus of instruction. Then we collected evaluations and opinions of the experts and we modified the syllabus to reflect the collected assessment. Under the Design-thinking 5 step foundation, classes were demonstrated with a group of education experts, opinions collected, and suggestions collected were reflected on the assessment outcome. I think that It is an effective training opportunity to practice a widespread idea that enables infinite thinking and a convergence of thinking that brings out the best decision from a widespread idea.

• Journal of Distribution Science
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• v.14 no.7
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• pp.101-114
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• 2016

Purpose - The aim of this study is to investigate the benefit-sharing activities. They affect contract renewal intention between franchisers and franchisees that are linked through a contract with the intention of building their relationship from the level based on dynamic trust. This study will show a new approach on qualitative growth and consolidation of competitive power and may well be able to suggest practical ways to strengthen directions in the field of franchise industries. Research design, data, and methodology - In this study, based on literature review, we separated logistical-supporting activities and non-logistical-supporting activities from benefit-sharing activities. We modeled how benefit-sharing activities influence contract renewal intention of franchisees by dynamic trust. In particular, considering the possibility of trading concepts and characteristics of trust between providers opportunistic behaviors was defined as variables, depending on the situation and dynamic characters reveal their relationship trust concept. That is, dynamic trust having the possibility of changing depending on opportunistic risks and interdependencies by Lewis & Weigert(1985, 2012) was classified into transitional-based trust, calculated based trust, relational-based trust and balance-based on trust. The total of 104 samples from domestic franchisees being with franchisees were collected by using a structural composed questionnaire. Results - The results are as following. Benefit-sharing activities in logistical supporting activities appeared to affect the multidimensional concept of transitional trust, calculated based on trust, relationship-based trust and balance based on trust dynamic trust with all-defined impact. Non-logistical supporting activities appeared to affect significantly the positive (+) to the dynamic trust concept except transitional trust. Lewis & Weigert(1985; 2012) have proposed a dynamic confidence calculated from relations within-based trust relationship based on trust appears to affect the significant positive (+) to the balance-based confidence transactions confidence mechanism of the system side in the verified relationship. Finally, a relationship based on trust and confidence in the balance based on the Influence of dynamic renewed confidence showed significantly affect the positive(+). In particular, the balance based trust showed the acts as a mediating factors between relational trust and confidence and renew calculated. Conclusion - From the above these results, the significance from this study is as following. First, the proposed activity is to share and validate the approach by identifying the potential in the relationship from the contract with building dynamic trust, and one of the ways from the franchise headquarters and affiliated merchants mutual growth through win-win cooperation in sharing activities. Next, the dynamic segmentation confidence to suggest the possibility can be broken down over the validity and reliability test for each concept. In addition, by identifying the relationship between the dynamic level of confidence granular multi-dimensional concept, to determine the level of trust with a dynamic relationship between risk and interdependencies can be possible in franchise industries. In order to maintain and develop their mutual relationship, franchise industries should propose confidence-building steps to promote their quality improvement.

• The Journal of Information Systems
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• v.26 no.3
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• pp.187-209
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• 2017

Purpose The sharing economy is the most important keyword that is changing the paradigm of the world economy and management, and it was selected as one of 10 ideas to change the world in 2011 in Time magazine. The purpose of this study is to verify the structural relationship between perceived value and risk, network effect, usefulness, trust, and intention to use of accommodation service. In addition, the effects of utility and trust, and the experience of using accommodation service are controlled by the effect of empirical value and reciprocal value among the perceived value of sharing economic service, The purpose of this study is to propose a plan to activate the accommodation sharing service. Design/methodology/approach This study was designed to investigate the structural relationship between perceived value, perceived risk, network effect, usefulness, trust, and intention to use. Empirical analysis was done using SPSS 21.0 and AMOS 21.0 Findings Based on the results of this study, the following conclusions can be drawn. First, it was concluded that the higher the economic value of the accommodation sharing service is, the more useful and reliable the service is. Second, the higher the experiential value of the accommodation sharing service is, the higher the usefulness and reliability of the service are. Third, it was concluded that the higher the value of the mutual benefit of the accommodation sharing service is, the higher the trust level of the service is, but not the usefulness of the service. Fourth, it was concluded that the higher the perceived risk of accommodation sharing service is, the lower the service trust level is, but the service usability is not affected. Fifth, it was concluded that the larger the network effect of the accommodation sharing service is, the more useful the service is, but it does not affect the reliability of the service. Sixth, it was concluded that the higher the overall reliability of the accommodation sharing service is, the higher the usefulness of the service is. Seventh, it was concluded that the higher the overall usefulness and reliability of the accommodation sharing service are, the higher the intention to use the sharing service is. Finally, in order to test the effect of the experience on the use of trust and usefulness of the accommodation sharing service, multiple group analysis was conducted to examine the relationship between trust and usefulness, It is shown that there is a moderating effect in the path.