• 한국HCI학회:학술대회논문집
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• 2008.02a
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• pp.683-687
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• 2008

Many search algorithms have been implemented by many researchers on the world wide web. One of the best algorithms is Google using PageRank technology, PageRank approach, computes the number of inlink of each documents then represents documents in order of many inlink. But It is difficult to find the results that user needs. Because this method finds documents not valueable for a person but valueable for public, this paper propose a personalized search engine mixed public with personal worth to solve this problem.

• The KIPS Transactions:PartB
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• v.18B no.4
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• pp.231-240
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• 2011

Many search algorithms have been implemented by many researchers on the world wide web. One of the best algorithms is Google using PageRank technology. PageRank approach computes the number of inlink of each documents then ranks documents in the order of inlink members. But it is difficult to find the results that user needs, because this method find documents not valueable for a person but valueable for the public. To solve this problem, We use the WordNet for analysis of the user's query history. This paper proposes a personalized search engine using the user's query history and PageRank Check. We compared the performance of the proposed approaches with google search results in the top 30. As a result, the average of the r-precision for the proposed approaches is about 60% and it is better as about 14%.

• The Journal of Society for e-Business Studies
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• v.18 no.4
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• pp.315-326
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• 2013

Users in social media post various types of opinions such as product reviews and movie reviews. It is a common trend that customers get assistance from the opinions in making their decisions. However, as opinion usage grows, distorted feedbacks also have increased. For example, exaggerated positive opinions are posted for promoting target products. So are negative opinions which are far from common evaluations. Finding these biased opinions becomes important to keep social media reliable. Techniques of opinion mining (or sentiment analysis) have been developed to determine sentiment polarity of opinionated documents. These techniques can be utilized for finding the biased opinions. However, the previous techniques have some drawback. They categorize the text into only positive and negative, and they also need a large amount of training data to build the classifier. In this paper, we propose methods for discovering the biased opinions which are skewed from the overall common opinions. The methods are based on angle based outlier detection and personalized PageRank, which can be applied without training data. We analyze the performance of the proposed techniques by presenting experimental results on a movie review dataset.

• Proceedings of the Korea Information Processing Society Conference
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• 2009.11a
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• pp.749-750
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• 2009

문맥 광고에서 계층적인 분류 트리를 활용하여 의미적으로 연관된 광고를 매칭하는 기법이 소개되었다. 하지만 기존 기법은 계층 구조의 특성에 기인하여 임의의 광고의 연관성을 측정할 때에는 적합하지 않다. 이러한 문제를 해결하기 위하여 본 논문에서는 분류 트리를 유사도 그래프로 변환한 후 개인화된 페이지 랭크를 응용한 링크 분석 기법을 적용하여 광고의 의미적 연관성을 측정하는 기법을 제안한다. 실험을 통하여 제안 기법이 문맥 광고에서 광고 매칭의 정확도 성능을 향상시킴을 확인하였다.