Determinants of Mass Customization Adoption in the Apparel Industry: Retail Managers' and Young Consumers' Point of View (의류매장 매니저와 20대 소비자의 매스커스터마이제이션 도입 결정요인)
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- Journal of the Korean Society of Clothing and Textiles
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- v.33 no.6
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- pp.968-979
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- 2009