• Asia Marketing Journal
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• v.7 no.3
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• pp.121-141
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• 2005

Most of the people in marketing area know that database marketing has been one of the most powerful marketing tools and thus database marketing industry grows bigger and bigger. For both effective database marketing and database marketing industry, personal data are the very essential resources. Unfortunately, in Korea, both database marketing and database marketing industry stays far behind compared to other countries because it is practically very hard to legally trade personal data for database marketing purpose. Instead Korea has a illegal spam problem which might be a natural consequency of strong restriction on personal data in the situation of huge demand for personal data. KT SODiS can be called the frontier of Korea's database marketing industry since it is the first legal business in this area. In the first 5 months, SODiS obtained 2 millions of legal customer consents which can be the strong base to help database marketing activities of other companies. This case shows marketing strategies of KT SODiS to establish infrastructure for Korea's database marketing industry and suggests some future tasks to further develop the industry.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.21 no.11
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• pp.412-419
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• 2020

This study investigates the relationships among learning motivation, learning immersion, and academic achievement in college-level nursing students who give non-face-to-face online lectures. The data for this study were collected using questionnaires given to 147 students attending four-year nursing colleges at two universities. For the data analysis method, descriptive statistics, t-test, ANOVA, the Scheffe test, Pearson's correlation analysis, and multiple regression analysis were used. As a result of the study, the average motivation was 101.29±12.18 points, learning commitment was 72.02±8.03 points, and academic achievement was 31.31±4.06 points. The relationships among learning motivation, learning commitment, and adaptation to college life showed significant positive correlations. In the results of multiple regression analysis, factors influencing the academic achievements of nursing students were found to be learning motivation and learning commitment. Therefore, in order to increase academic achievement in nursing college students, it is necessary to develop a specific strategy to improve learning motivation and to develop various activities and programs to immerse students in learning.

• The Journal of Korean Association of Computer Education
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• v.16 no.3
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• pp.49-60
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• 2013

This study is aimed to investigate that the blended e-learning could enhance the effectiveness compared to the conventional lecture performed in classroom. At first, both the CbE(Class based E-learning) and the EbC(E-learning based Class) mode have been generated in blended e-learning operation method following the process which analyze the various studies of interest. In addition, the instruction structures of Z Type(Zigzag model) and H-Type(Ladder model) were established as proposed model. The H-Blended e-learning based on CbE mode was introduced in the Excel Spread Sheet subject which held in A University to achieve the goal of this study. Learners were categorized and belonged to either the group 1(over 50% of attendance in cyber lecture) or the group 2(the rest of them). The data analysis was performed with $x^2$-test, t -test to compare the achievement of study between groups. The t -test result showed that the academic achievement in learning with group 1 was statistically significant than the learner in group 2. The effectiveness of the blended e-learning has been proved as the logistic regression analysis showed that the rate of the attendance in the cyber lecture functioned as indicator that enable to predict the acceptance.

• Proceedings of the Korea Water Resources Association Conference
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• 2006.05a
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• pp.1860-1864
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• 2006

본 연구는 강우시 발생되는 강우유출수와 합류식하수관거월류수에 의해 하천으로 유입되는 오염부하를 저감시키기 위한 공법으로, 고수부지 및 제방사면부와 둔치부를 형상화하여 pilot를 제작하였고, 연속적으로 시운전을 한 SRTS(Stormwater Runoff Treatment System)에 관한 것이다. SRT system 내부의 사면수처리부와 평면수처리부에는 다공성 콘크리트를 충진하였다. system 상부에는 식생을 조성하여 뿌리가 수면에 닿아 영양물질을 흡수하는 목적으로 사면수처리부와 평면수처리부에 각각 정육각형과 직사각형인 식생포트를 탈.부착이 가능하도록 고안하였다. 내부에서는 토양과 수처리조 사이에 연결관을 부착하였고, 모세관현상에 의해 토양이 수분을 흡수하도록 구성하였다. pilot plant는 유입부, 사면 수처리부, 평면 수처리부, 유출부로 나누었다. 유입부는 유입펌프와 V-notch로 구성하였고, 유입펌프는 2대를 설치하여 1시간 간격으로 연속적 유입으로 유량조절이 가능하도록 상호교대 운전을 하였다. 평면 수처리부$(W(1.0m){\times}(L(2.4m){\times}H(0.6m))$는 장방형의 접촉산화조로서 하부에 슬러지 침전 및 저류를 위한 hopper를 설치하여 슬러지의 원활한 수집 및 인발이 가능하도록 하였다. 유출부는 사각weir를 설치하였다. 강우유출수의 pH는 $7.27{\sim}7.92$이고, DO농도는 $7.12{\sim}7.88mg/l$로 관측되었다. 2차처리수의 pH는 평균7.4이고 DO농도는 최저 4.5 mg/l에서 최고 8.9 mg/l로 평균 6.8 mg/l로 관측되었다. 또한 강우유출수의 유입수의 T-N, T-P 농도는 각각 $17.5{\sim}22.5mg/l,\;8.9{\sim}11.4mg/l$의 범위이고, 2차 처리수의 유입수의 T-N, T-P 농도와 유사하였다.적인 방법론을 제시할 수 있을 것으로 사료된다.첨두홍수량을 저류하기 위해서 상대적으로 넓은 저류면적이 필요한 것으로 나타난다. 대등한 수위감소값의 홍수저감효과를 발휘하기 위해서 본 연구에서는 On-Line 저류지 면적은 Off-Line 저류지에 비 두배 이상이 필요한 것으로 보여졌다.들에 관한 정보는 종종 현장관측에서 조차 무시되는 경우가 많다. 이에 본 연구에서는 수질모형의 매개변수 중 특히 수리특성에 관련된 매개변수들이 수질에 미치는 영향을 파악하는 것을 목적으로 하고 있다. 이를 위해 적용된 수질모형은 QualKo를 사용하였으며, 대상 하천은 낙동강 본류 경남구간 시점 부근인 회천 합류 전부터 낙동강 본류 경남구간 종점 부근인 밀양강 합류 전까지의 경남 오염총량관리 기본계획 시 구축된 모형 매개변수를 바탕으로 분석을 수행하였다. 일차오차분석을 이용하여 수리매개변수와 수질매개변수의 수질항목별 상대적 기여도를 파악해 본 결과, 수리매개변수는 DO, BOD, 유기질소, 유기인 모든 항목에 일정 정도의 상대적 기여도를 가지고 있는 것을 알 수 있었다. 이로부터 수질 모형의 적용 시 수리 매개변수 또한 수질 매개변수의 추정 시와 같이 보다 세심한 주의를 기울여 추정할 필요가 있을 것으로 판단된다.변화와 기흉 발생과의 인과관계를 확인하고 좀 더 구체화하기 위한 연구가 필요할 것이다.게 이루어질 수 있을 것으로 기대된다.는 초과수익률이 상승하지만, 이후로는 감소하므로, 반전거래전략을 활용하는 경우 주식투자기간은 24개월이하의 중단기가 적합함을 발견하였다. 이상의 행태적 측면과 투자성과측면의 실증결과를 통하여 한국주식시장에 있어서 시장수익률을 평균적으로 초과할 수 있는 거래전략은 존재하므로 이러한 전략을 개발 및 활용할 수 있으며, 특히, 한국주식시장에 적합한 거래전략은 반전거래전략이고, 이 전략의 유용성은 투자자가 설정한 투자기간보다 더욱 긴 분석기간의 주식가격정보에 의하여 최대한 발휘될 수 있음을 확인하

• Korean Journal of Ecology and Environment
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• v.47 no.2
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• pp.71-81
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• 2014

A survey was carried out to understand the influence of hydrology on the composition, abundance and adaptive strategies of phytoplankton in artificial Lake Hwaseong, an estuarine reservoir with seawater exchange through a sluice. Samples were collected seven times from May to October 2012. Hydrological events (seawater exchange, rainfall) resulted in a wide variation in salinity along with nutrients and turbidity. Shifts in the dominant phytoplankton composition occurred on every survey. Chlorophyll-a ranged from 9.7 to $104.1{\mu}g\;L^{-1}$. Multivariate analysis allowed us to identify the four phases on phytoplankton community change. Phase I (May~June) was characterized by small-sized Gymnodinium sp. and Heterosigma akashiwo dominated in warm temperature and high salinity derived from seawater exchange, and followed by Cylindrotheca closterium blooms due to rainfall and winds during phase II (July and September). During phase III (August), the dominance of Oscillatoria spp. was correlated with high temperature and low salinity. Abundant cryptomonads were associated with lower temperature during phase IV (October). Adaptive strategies were identified in the phytoplankton as morphological and physiological characteristics. These strategies identified small-sized flagellates as CR-strategists, fast-growing opportunistic species, which might favor the weak stratification of lake due to the seawater exchange during phase I and IV. Dominant species during phase II and III were characterized with R-strategists, medium-sized stress-tolerant species, which might favor turbulence by river flow. The results indicate that stronger stratification following the termination of seawater exchange for the freshening might intensify the predominance of smaller flagellates. In conclusion, this study suggests that hydrology may drive phytoplankton community change and blooms through the controls of salinity, turbulence and nutrients.

• Journal of Korean Home Economics Education Association
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• v.23 no.1
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• pp.113-141
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• 2011

The purpose of this study was to examine the effects of home economics instruction in food labeling using a motivational(ARCS-Attention, Relevance, Confidence, and Satisfaction) strategy to increase middle school students' learning motivation, recognition and use of food labels. To achieve this purpose, teaching-learning plans of food label instruction using a motivation(ARCS) strategy were developed over four class periods using a pretest-posttest experimental design. The experiment was conducted across two groups as follows: 4 experimental groups that received the motivation(ARCS) strategy instruction, and 3 comparative groups that received lecture type instruction. The pretest-posttest scores of the experimental and comparative groups were compared. The 203 data of questionnaires for the experiment were analyzed and evaluated by Analysis of Covariance(ANCOVA) using SPSS Win 12,0. The results of this study were as follows: First, teaching-learning plans, learning materials, and teacher reference materials for the home economics food label instruction that applied the motivation(ARCS) strategy were developed in five subject areas: nutrition labels, food additives, genetically modified food, irradiated food, and food quality verification labels. Second, students' learning motivation of the two groups showed statistically meaningful differences. Home economics instruction using a motivation(ARCS) strategy was more effective in increasing students' learning motivation than lecture type instruction. Third, as a result of ANCOVA which regulated the recognition of food labels in the pre-experimental design, the recognition of food labels in the post-experimental design showed the meaningful differences depending on the instruction style(motivation strategy and lecture type instruction). In addition, comprehensibility, practical use and educational necessity of food label details showed statistically meaningful differences. Home economics instruction using motivation(ARCS) strategy was more effective than lecture type instruction in improving students' recognition of food labeling. Fourth, as a result of ANCOVA which regulated the use of food labels in the pre-experimental stage, the use of food labels in the post-experimental stage showed meaningful differences between experimental and comparative groups depending on the instruction style. Therefore, home economics instruction in food labeling using motivation(ARCS) strategy was more effective than lecture type instruction in increasing students' use of food labels.

• Journal of Digital Convergence
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• v.12 no.6
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• pp.615-624
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• 2014

MOOCs become an innovative counterproposal of higher education while leading qualitative and quantitative expansion of open courses. KOCW which has adapted for providing open courses in Korea is expected to be evolved along with the development of MOOCs. However, there is a chance to have a conflict or resistance if MOOCs will be transferred without considering domestic situations or opening of universities' classes won't be able to evolve in OCW environment anymore. In this case, it will be hard to take advantages of MOOCs' that provide opportunities for embodying popularization and individualization of education. Thus, it is important to develop strategies for employing recent trends of MOOCs in Korean environment for the sustainable development of higher education. In this paper, design elements required for Korean MOOCs has been studied through SWOT analysis.

• Journal of Digital Convergence
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• v.20 no.5
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• pp.761-776
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• 2022

For fostering the biomedical industry, the formation of a high-tech-based innovation cluster is continuously being promoted. Accordingly, studies dealing with domestic clusters are being conducted based on case studies on major overseas clusters, but they are limited to a single case. In this paper, content analysis was used based on the literature about innovation clusters and bio-medical industry to comprehensively summarize the factors to be considered for the creation and activation of bio-medical clusters. Subsequently, the factors derived through content analysis were applied to the case of the Hongreung Innotown. The requirements for the successful creation of the Hongreung Innotown, it is required to improve settlement conditions, prepare systems to create start-up culture, and revitalize translational research, attract investment, and cooperate and connect with local clusters.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.17 no.2
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• pp.177-200
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• 2006

This research has been done to develope a curricular model for the Information Literacy Course as one of liberal arts courses in Korean universities. This curricular model had resulted from investigating the standards and models for Information Literacy at the 4 standards(ACRL in USA, CAUL in Australia ANZILL in Australia and New Zealand, and SCONUL in the United Kingdom), 5 syllabi for Information Literacy used by 5 American universities and 33 syllabi by 23 Korean universities. On the basis of these educational results of the Information Literacy syllabi, a learning-instruction model has come into being for the Information Literacy Course that includes 7 core areas : information sources, information need, information access. information analysis, information management, information transfer and communication, and information ethics.

• Journal of Korea Technology Innovation Society
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• v.21 no.1
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• pp.265-299
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• 2018

Patent litigation has been considered as a tool to protect and facilitate innovation. Ironically, yet, the misguided uses of patent litigation as a strategic tool for vigilance against competitors are acting as a hindrance for innovation. Previous studies show that the better the quality of a patent, the higher the chance of the patent being litigated. Therefore, it is particularly important for the innovating firms to take strategic precautions to minimize the risk of patent litigation. This study investigates the moderating role of firms' past alliance experiences on the relationship between patent quality and patent litigation from the perspective of a defendant. A unique dataset on patents, infringement lawsuits, and firm performances in the printed electronics industry confirms that firms' previous alliance experiences mitigate the impact of patent quality on infringement litigation. For instance, the results confirm that the presence of past alliance experience reduces the litigation rate by 33% for firms with median-quality patents. This paper makes two major contributions. First, it contributes to the literature on alliance experience by confirming its role as a reputation in mitigating future litigations. Second, this paper contributes to the literature on patent litigation by identifying a unique moderator, i.e., alliance experience, on the linkage between patent quality and litigation. An innovating firm is likely to become an alleged infringer under a false accusation. Therefore, this paper focuses on firms that partake in infringement lawsuits unwillingly. Despite the importance, to the best of our knowledge, this is the first study to investigate patent litigations from the perspective of defendants.