• Title/Summary/Keyword: 가치확보

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A Comparative Study on Analytical Tools of Business Model (비즈니스 모델 분석도구에 관한 비교연구)

  • Ryou, Hyo-Sang;Lee, Dong-Hyun
    • Journal of Digital Convergence
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    • v.14 no.5
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    • pp.137-147
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    • 2016
  • The purpose of this paper is to highlight the importance of the use of two analytical tools to the business and the academic world. The 'business model canvas' originally developed by Osterwalder and Pigneur(2010) consists of 9 building blocks, and provides an overview of the business model in a single page. The '10 types of innovation model' presented in Keeley et al.(2013), shows the framework and cases for innovating business model. Two tools contain the whole components of business model from value proposition, value creation, value delivery to value capture. Two tools, however can not provide much new idea for managers to improve the existing business model. Developing various business model cases and innovative business model archetypes are needed.

농업비즈니스 혁신을 위한 비즈니스모델 젠 적용 사례연구

  • Park, Sang-Hyeok;Park, Jeong-Seon;Seol, Byeong-Mun;Jo, Yong-Ho;Im, Gyeong-Su
    • 한국벤처창업학회:학술대회논문집
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    • 2017.04a
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    • pp.21-21
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    • 2017
  • 귀농귀촌 문화가 유행하고 농업의 미래 가치에 대한 인식이 변화되면서 농산업으로의 새로운 진출을 계획하는 인구가 늘고 있다. 우리의 농업은 자급자족경제로부터 상업경제로 발전되어 왔고, 글로벌 시장 개방 및 생산 기술의 지속적 발전으로 공급이 수요를 초과하며 가격이 점점하락하는 추세를 보이고 있다. 농업 현장의 여러 어려움에도 불구하고 농산업의 긍정적인 여건들도 형성되고 있다. 올바른 먹거리를 추구하는 식품 소비패턴의 변화, 환 생태 치유 자연에 대한 소비자의 관심고조, 스마트 팜과 같은 생산환경의 자동화, 지역 자원을 근거한 공동경영체 운영 등과 같은 현상이 두드러지게 나타나고 있다. 이러한 시점에 농산업분야에 새로이 진출하고자 하는 개인 또는 소규모 사업주체들은 자신의 사업에 대한 정체성을 이해하고, 효율적인 사업운영을 위한 차별화 전략을 확보할 필요가 있다. 본 연구는 개별 또는 소규모 조직의 농업인과 예비농업인들이 자신의 사업에 대한 정체성을 이해하고, 사업운영을 위한 전략 선택을 돕는 비즈니스모델 템플릿 개발을 목표로 하였다. 이를 위해 농업 전문가, 창업 전문가, 비즈니스모델 전문가 풀을 구성하여 농산업 특성을 이해하고 최근 농업 농촌에서 이슈가 되고 있는 농업비즈니스 트랜드를 분석하였다. 근거 자료 및 전문가 토론을 통해 농산업 비즈니스를 '시장가치 추구형', '사회적가치 추구형', '연대하는 시장가치 추구형', '연대하는 사회적가치 추구형'의 4가지 유형으로 구분하고, 각 유형별 사례기업을 조사하여 비즈니스모델을 분석하였다. 비즈니스모델은 비즈니스모델 젠 캔버스를 이용하여 표현하였다. 비즈니스모델 젠은 비즈니스 유형에 따라 일반 창업형, 협동조합형, 임팩트비즈니스형 등 차별화된 캔버스 모델을 제공하고 있으며, 고객중심의 비즈니스 관점을 보다 세밀히 제공하는 툴이다. 본 연구에서는 비즈니스모델 젠을 통해 4가지 유형의 농산업 비즈니스 모델을 분석하였다. 본 연구의 결과는 농산업에 진출하는 사업주체의 사업진행 방향 및 전략선택을 위한 교육 컨설팅 현장에서 널리 이용될 수 있을 것으로 판단된다.

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A Study on The Core Values of Korea National Police (경찰의 핵심가치에 관한 연구)

  • Park, Hyung Sik
    • Convergence Security Journal
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    • v.14 no.3_2
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    • pp.45-50
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    • 2014
  • The police have a responsibility to ensure the safety such as the Public peace and order, life and property of the people. Therefore the police system is to be provided in the organization and functioning. And the policemen should live correctly in public or private living. The police shall perform the duties matching the expectations of the people. But in reality the poloce disappointed, so the people were often to be angry. In this paper, I want to derive the core values of the police as a way to get the confidence of the people by analyzing the code of ethics, the moral of the police institution and the great acts of policemen. Core values are the most important values as the basis for action a nd the most important foundation that make up the organizational culture. Core values of korean police are justice and the spirit of sacrifice, honor.

Analysis of Consumer Value for the Business Model Development of Next Generation IPTV: Mobile IPTV (차세대 IPTV 비즈니스 모델 개발을 위한 소비자 가치 분석: 모바일 IPTV를 중심으로)

  • Shin, Min-Soo;Kim, Sung-Hee;Cho, Cheol-Hye
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.36 no.1B
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    • pp.60-70
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    • 2011
  • IPTV was introduced as the new growth engine of the broadcasting and telecommunications industry and has experienced a high growth rate as its subscribers exceeded 2 million in early 2010. However there have been some doubts on if the IPTV market will keep current growth drift. One of such suspicions is that IPTV market has not been developed by the competitiveness of IPTV industry itself. In addition, the recent slowdown of subscribers' growth and IPTV players' operating at a loss has been suggested as obstacles to the IPTV market growth. This sort of phenomenon has been brought about by ambiguous proposition of IPTV's own value as well as IPTV service positioning gap. To resolve these problems this study empirically investigates what customers want to get from IPTV service by analyzing switching value of IPTV subscribers. This study also identifies which values must be strategically considered to develop next generation IPTV services, in particular mobile IPTV services. Following the investigation, this study analyzes the possible positioning gap of mobile IPTV. Through this analysis, this study suggests which sort of service values need to be reconciled.

The Current Situation of Intangible Asset of Korea Construction Companies - Using Market Capitalization Method(MCM) - (자본시장 프리미엄 방식(MCM)에 의한 국내 건설기업의 무형자산 현황에 관한 연구)

  • Lee Tai Sik;Kim Min kyu
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • autumn
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    • pp.321-326
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    • 2001
  • Current situations, such as IMF crisis, WTO agreement and decrease of construction market, demand changes to construction companies. To meet the situation, they focus on the value of the intangible assets to improve their competitive power. In Korea, Various institutes estimate the construction company in accordance with their Purposes. But their estimating method has limitations to know the potential value of the company because they don't much concentrate on characteristics of construction industry and intangible assets. This study was peformed to introduce the methodology of estimating intangible assets of company and to show the state of intangible asset of major construction companies in Korea. Market Capitalization Method(MCM) was used to calculate intangible assets and all data are based on Annual Business Report.

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Exploring Determinants of Smartwatch Diffusion Using a Value Adoption Model (가치수용 모델을 활용한 스마트워치 확산 결정요인 분석)

  • Song, Geunhye;Park, Jong-Hyun;Lee, Seungmin
    • Journal of Korea Technology Innovation Society
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    • v.21 no.2
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    • pp.684-714
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    • 2018
  • Contrary to predictions, the market diffusion of smartwatch is proceeding slowly. Smartwatch companies should pursue new strategies to overcome this so-called chasm; however, little is known about smartwatch attributes valuable for target consumers. This study investigates beneficial and sacrificial features influencing overall perceived value of smartwatch, which in turn affects usage intention, and considers moderating effect of personal innovativeness. A total of 323 usable data were analysed using partial least squares. The results show that two benefits (utilitarian and hedonic) and three sacrifices (usability, performance, and finance) significantly impact on usage intention via perceived value. A significant effect of personal innovativeness as a moderator is also observed. Interestingly, the influence of social benefits on perceived value is not supported, which means strengthening image improvement strategies might not be appropriate for the diffusion. In order to overcome the chasm, suitable strategies should be used, and focusing on consumers who are highly innovative are strongly recommended.

Estimating the Willingness to Pay Admission Fees of Gwacheon National Science Museum: An Application of Contingent Valuation Method (조건부가치추정법을 활용한 국립과천과학관 입장료 지불가치 추정)

  • Choi, Jungwon;Nam, Taewoo
    • Korea Science and Art Forum
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    • v.35
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    • pp.461-471
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    • 2018
  • This study aims to determine the value of the willingness to pay(WTP) admission fees through surveying the level at which visitors to national science museums in Korea are willing to pay for admission fees. The determination helps objectively identify ways to substantially increase admission-based revenues, thereby enhancing managerial efficiency of national science museums. Using the contingent valuation method(CVM), we analyzed the WTP for admission fees of 250 visitors to Gwacheon National Science Museum. The statistical analysis revealed that the average amount of WTP was far higher than the current admission fees(4,000 won for adults and 2,000 won for children and adolescents). WTP of questionnaire respondents was normally distributed at the mean of 8,447 won for adult admission and 6,535 won for non-adult admission to Gwacheon National Science Museum. This result can be used as basic evidence to redetermine admission fees of national science museums and ultimately improve financial vitality.

A Study on the Design Value Analysis Methodology for Bridge Structure Using Reliability Analysis (신뢰성 해석을 이용한 교량구조물의 설계VA기법 연구)

  • Kim, Seong-Il;Lee, Kwang-Mo;Choi, Suk-Won;Jung, Jun-Hwa;Kim, Seong-Il
    • Korean Journal of Construction Engineering and Management
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    • v.10 no.1
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    • pp.114-125
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    • 2009
  • In this study, a design value analysis technique that considered stochastic LCC and stochastic performance evaluation was proposed, and by introducing the concept of reliability analysis, a decision making that secured reliability was supported. The results of this study, which was carried out according to the above objectives and methods, are summarized as follows: 1) The design value analysis procedures and value state function, improved in order to carry out a reliable analysis when evaluating alternate proposals that were extracted after the function definition was complete, were formalized, and in order to secure consistency and efficiency for value evaluation procedures, an evaluation index scheme was proposed; 2) Database collection and analysis were done for a bridge's LCC analysis. As for the collection scope of data, literature of previous research done on a bridge's LCC analysis was used as the basis for analysis, and for securing reliability regarding analysis results and dealing with uncertainty of collected data, the MCS technique was applied; 3) Weights and evaluation ranks for performance evaluation of each of the alternate proposals, as well as LCC analysis model, analysis period, discount rate, user expense, safety inspection and safety diagnosis expense conditions for LCC analysis were proposed. Lastly, a feasibility study was done and conclusion was made about "OO grand bridge and connecting road construction work execution design" project centered on value analysis execution case.

Analysis of Value for Ownership Conversion in the Public Rental Housing REITs According to Real Option Scenarios Reflecting Macroeconomic Variables (거시경제변수를 반영한 실물옵션 시나리오별 공공임대주택리츠 분양전환 가치 분석)

  • XUAN, Meiyu;Jang, Mi Kyoung;QUAN, Junlong;Kim, JuHyong
    • Korean Journal of Construction Engineering and Management
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    • v.18 no.3
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    • pp.74-83
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    • 2017
  • The recently introduced public rental housing REITs was just different the business structure from the existing public rental housing system and the basic supply system is the same. So the ownership conversion for public house over 10 years rental duration is possible after half of the obligated rental duration according to the agreement between lessor and lessee. However rental business operators are likely to have a negative attitude to the early ownership conversion because of less expected profit. Thus, there is a need for an analysis of proper early ownership conversion moment that can achieve public purposes while ensuring the profitability of public rental housing REITs. In this study, the characteristics of the ownership conversion rights that can lessee to exercise considered to be options. Also the nature of 'REITs', 'public rental housing REITs' is considered to be affected by the macroeconomic variables. Thus, this study analyzed the value for ownership conversion in the public rental housing REITs according to real option scenarios reflecting macroeconomic variables. As a result, according to the change of the variation rate of the macroeconomic variables, it was found that with adjustable early ownership conversion time using the DCF(Discounted Cash Flow) model. Therefore, it is possible to ensure profitability of early ownership conversion by predicting the variation of variables.

고속전철의 세계적 기술개발 현황과 한국형 고속전철

  • 이종찬
    • 전기의세계
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    • v.38 no.6
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    • pp.12-18
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    • 1989
  • 한국형 고속전철을 고려하는데 있어서 위에서의 기술적인 측면보다도 오히려 수송용량, 경제성, 운영방식의 측면에서 더 많은 비중을 두고 검토해야 하는지도 모른다. 그러한 측면에서 한국형 고속전철은 한국의 지형조건, 경부간의 연변인구, 현경부선의 장래, 고속전철의 운영방식, 한국철도의 기술수준 등을 고려하지 않으면 안되고 한국형이어야 한다. 한국형 고속전철은 1. 경부간 고속전철의 거리는 380Km정도이므로 2000년대의 국민 일인당 시간가치를 기준으로 최고속도를 결정하여야 하고 표정속도는 190Km/h이상이어야 한다. 2. 고속화를 위한 필수조건인 차량의 축중을 17톤 이하로 제한하여야 하고 기존의 철도차량이 고속전철선에 야간열차등으로 투입되더라도 이 원칙은 유지되어야 한다. 3. 수송능력을 확보하기 위하여 열차편성당 좌석수는 800석 이하로 확보되어야 한다. 4. 기존선에서의 연장운행이 불가피하므로 기존선의 차량한계 내에서 안전하게 운행될 수 있어야 하고 전력공급은 기존선 방식인 A/C25KV, 60HZ의 사용이 불가피하다. 5. 고속전철의 건설비용, 차량의 제작비, 기술이전도, 국산화율 등을 고려한 시스템이어야 한다. 한국형 고속전철은 위의 기본원칙을 최소한 만조시킬 수 있는 시스템이어야 한다.

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