• Title/Summary/Keyword: 가이드 해설 품질

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The Effect of Awareness of Service Quality in Tourist Destinations on Tourist Satisfaction - To use the Quality of Service of a Guide as a Parameter - (관광지 서비스 품질 의식이 관광객 만족에 미치는 영향 -가이드의 서비스 품질을 매개변수로-)

  • Fengjiannan Xu;YoungSoo Choi
    • Industry Promotion Research
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    • v.9 no.4
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    • pp.417-427
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    • 2024
  • The purpose of this study is to explore the influence of service quality perception of scenic spots on tourists' satisfaction, and analyze the intermediary role of tour guide explanation quality in it. Questionnaire survey was conducted among tourists and tour guides in six scenic spots in Qingdao, China. The time is from March 1 to April 1, 2024, a total of 502 questionnaires were distributed, and finally 384 valid questionnaires were screened out, data samples were collected. After that, the reliability and validity of the data were tested, correlation analysis and regression analysis by using statistical software SPSS 26.0. The results show that there is a significant positive correlation between the perception of service quality in scenic spots and tourists satisfaction, and the professionalism, interactivity and environmental facilities of scenic spots directly affect the overall satisfaction of tourists. The quality of tour guide explanation plays an intermediary role, and high-quality explanation can significantly improve the satisfaction of tourists. Therefore, in order to effectively improve tourists satisfaction, scenic spot managers should not only pay attention to and improve infrastructure and service quality, but also pay attention to the training and guidance of tour guides to improve their professional level and service quality.

Information System Audit Improvement Plan in Requirements Engineering-based Quality Assurance and Project Management (요구공학 기반 품질보증 및 프로젝트 관리에서의 정보시스템 감리 개선 방안)

  • Jung Chul, Shin;Dong Soo, Kim;Hee Wan, Kim
    • Journal of Service Research and Studies
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    • v.11 no.1
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    • pp.45-58
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    • 2021
  • Requirements engineering can be seen as proceeding with various processes and activities such as extraction, analysis, specification, management, and verification without temporal and spatial constraints in the development environment of information systems that are becoming large and decentralized. Developing requirements well and conducting continuous evaluation and management is the shortcut to success in project management, and it is recognized as a very important matter in relation to requirements in the information system audit. When we conduct information system audit and conducting projects subject to audit, we need to improve the required engineering aspect. Therefore, this study derives inspection items suitable for the target project by referring to the audit inspection manual and audit inspection guide when conducting the current audit, and relates to the required engineering aspect among the contents of the inspection guide for each business type that is the basis for deriving the inspection items were derived for each audit point/audit area for the project management and quality assurance project type corresponding to the inspection items. The suitability of the extracted occupation items was verified through a questionnaire survey by experts.