The Journal of the Convergence on Culture Technology (문화기술의 융합)

The International Promotion Agency of Culture Technology (국제문화기술진흥원)
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Study on virtual asset investment factors

가상자산 투자요인에 대한 연구

  • 김상목 (서강대학교 경영학과) ;
  • 양창규 (서울벤처대학원대학교 융합산업학과) ;
  • 이신복 ( 나사렛대학교 경영학과)
  • Received : 2023.07.06
  • Accepted : 2023.08.01
  • Published : 2023.09.30
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Abstract

Research on virtual assets has been mainly interested in policy preparation or legislation for the introduction of virtual assets, or virtual asset operation technology, but this study presents investment factors that most asset investors consider important when making investment decisions. By doing so, we came up with research results that are practically helpful to virtual asset investors. According to the research results, (1) virtual asset investors consider business models such as marketability and competitive advantage of virtual assets as the most important factors, and (2) are highly interested in factors that can be objectively judged when investing in virtual assets. The results of this study suggest that a virtual asset trading market environment that can provide objective investment information and discover various judgment factors that enable virtual asset investors to objectively judge virtual assets should be prepared, and that virtual asset businesses using core technologies will continue to grow. This suggests that a variety of policy support is needed to enable this.

가상자산에 대한 연구는 가상자산의 도입을 위한 정책마련 또는 법률제정이나 가상자산 운영기술에 대해 주로관심을 가졌으나, 이 연구는 가장자산 투자자들이 투자의사결정 시 중요하게 고민하고 있는 투자요인을 제시하여 가상자산 투자자들에 실질적으로 도움이 되는 연구결과를 도출해 내었다. 연구결과에 따르면 (1) 가상자산 투자자들은가상자산의 시장성과 경쟁우위와 같은 비즈니스 모델을 가장 중요한 요인으로 생각하고, (2) 가상자산 투자 시 객관적으로 판단 할 수 있는 요인에 대한 관심이 높다는 점을 확인하였다. 이 연구결과는 가상자산 투자자들이 가상자산에 대해 객관적인 판단이 가능한 다양한 판단요인 발굴과 객관성 있는 투자정보 제공이 가능한 가상자산 거래시장환경이 마련되어야 하고, 핵심기술을 활용한 가상자산 비즈니스가 지속적으로 성장할 수 있도록 해주는 다양한 정책지원이 필요하다는 점을 시사한다.

Keywords

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