DOI QR코드

DOI QR Code

The Effect of Physical Therapist's Expertise and Interactivity on Revisit Intention Based on Trust

  • Gyeongseop Sim (Department of Health, Exercise and Rehabilitation, Yeoju Institute of Technology) ;
  • Hojin Shin (Department of Health Science, Gachon University Graduate School) ;
  • Donghoon Kim (Department of Physical Therapy, Ansan University)
  • Received : 2023.05.15
  • Accepted : 2023.06.19
  • Published : 2023.06.30

Abstract

Purpose: This study aimed to examine how the expertise and interactivity of a physical therapist impact a patient's intention to revisit a hospital based on trust. Methods: We surveyed 274 patients who received physical therapy in Seoul and Gyeonggi Province to assess their reliability and revisit intentions based on their expertise and interactivity. SPSS 22.0 was used for frequency analysis and reliability verification, while AMOS 18.0 was used for confirmatory factor analysis and model verification. Results: Physical therapist interactivity significantly impacted patients' intentions to revisit based on trust. The physical therapist's expertise had a significant effect on trust but did not demonstrate a significant effect on the intention to revisit. Conclusion: The interactivity of physical therapists has an important effect on patients' intentions to revisit a hospital based on trust. Although therapist-centered expertise can generate trust in patients, it positively affects the intention to revisit the hospital. Therefore, it is suggested that physical therapists' patient-centered expertise and interactivity build patients' trust and are important for revisiting intention.

Keywords

References

  1. Kang DS. A study on the effects of service orientation to customer orientations, employees satisfaction and service values in Medical Service Organizations. Korea Assoc Bus Educ. 2009;56(1):247-69.
  2. Miller L, May D. Patient choice in the NHS: how critical are facilities services in influencing patient choice? FAC S. 2006;24(9/10):354-64. https://doi.org/10.1108/02632770610677637
  3. Mahon A, Whitehouse C, Wilkin D et al. Factors that influence general practitioners' choice of hospital when referring patients for elective surgery. Br J Gen Pract. 1993;43(372):272-6.
  4. Moon SS, Choi MK, Jeong YS. Medical service marketing. 2nd ed. Seoul, Bomungag. 2020:1-500.
  5. Jang DM. A study on the medical use behavior of cancer patients. Journal of Korean Health Association. 1998;24(2):106-17.
  6. Kang MS, Song CS, Shin JC. Service employee expertise and relational behavior and relationship consequences. Korean Manag Rev. 2006;35(3):961-85.
  7. Jung HS, Kim YS, Kim SH. A study on the effects of patients' individual factors, medical institute factors, and health care provider factors on trust, role clarity, and compliance with treatment. Korean Assoc NPO Res. 2015;14(1):45-59.
  8. Kim MJ. Study on the factors influencing doctor's communication styles: Individual characteristics and patient-centered trait. Korean J Journal Commun Stud. 2009;53(3):146-72.
  9. Ha JF, Longnecker N. Doctor-patient communication: a review. Ochsner J. 2010;10(1):38-43.
  10. Desmond J, Copeland LR. Communicating with today's patient: essentials to save time, decrease risk, and increase patient compliance. San Francisco, Jossey-Bass. 2000:1-265.
  11. Jung SJ, Han HS, Lim HJ et al. Physical therapist's recognition about home-based rehabilitation therapy services. J Korean Geriatr Soc. 2011;15(1):37.
  12. Jang WH, Kim SH, No SY et al. Effects of slime program on hand function and problem behavior of adults with intellectual disabilities. J Kor Phys Ther. 2020;32(4):250-7. https://doi.org/10.18857/jkpt.2020.32.4.250
  13. Kim TH, Jee HJ, Bae CW et al. Social distancing in COVID-19: what are the implications for musculoskeletal problems and the quality of life? J Kor Phys Ther. 2021;33(2):84-90. https://doi.org/10.18857/jkpt.2021.33.2.84
  14. Ko KW, Lee KW, Seo SK. A study on the relation between physical therapist professionalism and organizational and job characteristics. J Kor Phys Ther. 2013;25(5):343-51.
  15. Kwon MJ, Hwan KS. A Survay of Satisfaction of physical therapy patients in Kwang-ju. J Kor Phys Ther. 2003;15(2):1-11.
  16. Song E, Kim G. Utilization characteristics and user satisfaction by type of physical therapy service in senior centers. J Kor Phys Ther. 2018;30(4):151-7. https://doi.org/10.18857/jkpt.2018.30.4.151
  17. Seo BK, Kim SH. The effect of perceived expertise and interactivity of medical staff on compliance of patients through trust. Mass Spectrum Lett. 2019;20(4):1-24.
  18. Nunnally JC, Bernstein IH. Psychometric theory. 3rd ed. New York, McGraw-Hil. 1994:1-736.
  19. Lee HG Lee SK, Ji SG. The role of empathy in customer-service provider long-term relationship formation : moderating effect of gender differences. Mass Spectrum Lett. 2018;19(2):195-215.
  20. Lee HB. A Study on the factors affecting the reliability in the doctor in medical interview. Yonsei University. Dissertation of doctor's degree. 2021.
  21. Yoo J, Kim C, Choi M. A study on how patients' perceptions of the communication style of their doctors affect the patients' intent to revisit them with an emphasis on the intermediary effects of the patients' therapeutic satisfaction and of their loyalty to their doctors. Korean J Advert Public Relat. 2010;12(3):77-101.
  22. Street J, Richard L, Gordon H et al. Physicians' communication and perceptions of patients: is it how they look, how they talk, or is it just the doctor? Soc Sci Med. 2007;65(3):586-98. https://doi.org/10.1016/j.socscimed.2007.03.036
  23. Park J, Kim DW. The effects of medical doctors' communication styles and non verbal communication elements on patients' satisfaction and revisiting intention: implication of CEO from hospital. The journal of professional management. 2016;19(2):121-38.
  24. Kim EJ, Sim GS, Kim DH. The effect of type of communication by physical therapists on patient satisfaction and revisit intention. J Kor Phys Ther. 2021;33(5):245-51. https://doi.org/10.18857/jkpt.2021.33.5.245
  25. Lee JB. Nation and public bureaucracy. Seoul, Korea University Press. 1986:1-260.
  26. Barber B. The logic and limits of trust. Contemp Sociol. 1983.
  27. Simon HA. Administrative behaviour. 4th ed. New York, Free Press. 1957:1-384.
  28. Rossettini G, Latini TM, Palese A et al. Determinants of patient satisfaction in outpatient musculoskeletal physiotherapy: a systematic, qualitative meta-summary, and meta-synthesis. Disabil Rehabil. 2020;42(4):460-72. https://doi.org/10.1080/09638288.2018.1501102