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User Hot Spots of Urban Parks Identified Using Mobile Signaling Data - A Case Study of Seongdong-Gu, Seoul -

모바일 데이터를 활용한 도시공원 이용자 핫스팟 분석 - 서울 성동구 공원을 대상으로 -

  • Cho, Min-Gyun (Dept. of Landscape Architecture, Graduate School, University of Seoul) ;
  • Park, Chan (Dept. of Landscape Architecture, University of Seoul) ;
  • Seo, Ja-Yoo (Dept. of Landscape Architecture, University of Seoul) ;
  • Choi, Hye-Young (School of Civil, Architectural Engineering and Landscape Architecture, Sungkyunkwan University)
  • 조민균 (서울시립대학교 조경학과 일반대학원) ;
  • 박찬 (서울시립대학교 조경학과) ;
  • 서자유 (서울시립대학교 조경학과) ;
  • 최혜영 (성균관대학교 건설환경공학부)
  • Received : 2023.04.07
  • Accepted : 2023.05.08
  • Published : 2023.06.30

Abstract

This study investigated the distribution of users in urban parks to overcome the limitations of existing research, which made it difficult to determine where data came was collected. It aimed to provide implications for park planning and management based on user distribution using mobile signal data. Five urban parks in Seongdong-gu, Seoul, with various physical characteristics, were selected. Mobile signal data provided by the Seoul Big Data Campus was used to identify the distribution of user inflow through hot spot analysis per park. The relationship between urban context and park influence area was derived. Seoul Forest (P1) and Seongsu Park (P3), which have a high proportion of commercial spaces around the park, showed wider user hotspots compared to Eungbong Park (P2), Dokseodang Park (P4), and Daehyunsan Park (P5), which were located in residential areas. Parks with a significant presence of commercial spaces had a broader influence, while parks with larger sizes and gentle slopes exhibited wider influence areas. This study proposed a novel data-based approach to urban park planning and management based on the inflow distribution of park users. Through this research, valuable insights were derived that could be utilized for urban park planning and management, aiming to enhance the effectiveness and efficiency of park utilization.

본 연구는 도시공원 이용자 분포를 조사하여 이들이 어디에서 왔는지 알기 어려운 기존 연구의 한계를 극복하고자 모바일 시그널 데이터를 활용하여 이용자 분포를 기반으로 공원 계획 및 관리에 활용할 수 있는 시사점을 제공하는 연구이다. 연구의 대상지는 다양한 물리적 특성을 지닌 서울 성동구 도시공원 5곳을 선정하였다. 서울시 빅데이터캠퍼스에서 제공받은 모바일 신호데이터를 사용하여 이용자 유입분포를 공원별 핫스팟 분석을 통해 파악하고 도시 맥락과 공원 영향권의 관계에 대해 도출했다. 공원 주변 상업비율이 높은 서울숲(P1)과 성수공원(P3)은 주변이 주거지역인 응봉공원(P2), 독서당공원(P4), 대현산공원(P5)보다 넓은 사용자 핫스팟을 보여주었다. 주변에 상업공간이 많은 공원이 넓은 영향권을 보였으며, 공원의 규모가 크고 경사가 완만한 공원은 영향권이 더 넓게 나타났다. 본 연구는 공원 이용자의 유입 분포를 기반으로 도시 공원 계획과 관리에 기존과 다른 자료를 기반으로 한 접근 방식을 제안했다.

Keywords

Acknowledgement

This work was supported by the National Research Foundation of Korea (NRF) grant funded by the Korea government (MSIT) (No. 2021R1C1C1008775).

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