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A Study on the Support Direction for Start-up Company in Incubation Center through IPA Analysis: Focusing on the Youth Cube in Ansan

IPA분석을 통한 창업보육센터 입주기업의 지원 방향 도출에 관한 연구

  • 권형은 (한양대학교 일반대학원 경영컨설팅학과) ;
  • 한창희 (한양대학교 ERICA 경상대학 경영학부)
  • Received : 2023.12.12
  • Accepted : 2023.12.13
  • Published : 2023.12.31

Abstract

In order to support start-ups effectively with limited resources, it is necessary to provide support tailored to start-up companies. Businesses that are operating in local incubation centers may have different demands for the support depending on the region characteristics. This study was worked on companies that have entered into the incubation center 'Youth Cube', which is operated by Ansan City. We investigated the perception of importance in the field of support to identify support policy priorities, and the satisfaction level of each field of support currently supported. Then We conducted an IPA analysis to derive the direction of support. The Ansan area has regional characteristics that it is located in the metropolitan area with well-equipped start-up infrastructure and many innovative institutions, As a result of the importance survey, technology commercialization was recognized as the most important, and education/mentoring was recognized as the least important. Satisfaction with the space and facilities that can be used free of charge was the highest, and the satisfaction was the lowest for entrepreneurship education/mentoring, as was the degree of importance. In addition, according to each quadrant, we derived support that should be maintained, support that should be intensively improved, support that should be given a low policy priority, and support directions that should be kept in mind to avoid excessive support.

Keywords

Acknowledgement

This work was supported by the research fund of Hanyang University ERICA (HY-2021-3402).

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