Asia Marketing Journal

Volume 23 Issue 1
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Pages.1-3
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2021
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1598-7868(pISSN)
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2765-6500(eISSN)

Korean Marketing Association (한국마케팅학회)

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Editorial: New Path for the Asia Marketing Journal

Song, Ji Hee (University of Seoul) ;
Kang, Moon Young (Soongsil University)

Published : 2021.04.30

https://doi.org/10.15830/amj.2021.23.1.1 Citation PDF

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References

Lee Jong-Ho and Song Ji Hee (2019), Editorial: recent trends in advertising and required research in emerging markets-an Asian perspective, International Journal of Advertising, 38(4), 507-510. https://doi.org/10.1080/02650487.2019.1593741