참고문헌
- Chen, Hsinchun and David Zimbra (2010), "AI and Opinion Mining", Browse Journals and Magazines, 25(3), 74-80.
- Choi Ji-Eun and Min-Sun Yeu (2018), "Do Consumers Always Show Negative Responses when There is High Variance in Online Reviews?: Moderating effect of Variance on Movies, and of Motive for Watching a Movie on Consumer Responses", Korean Journal of Advertising, 29(4), 7-25. https://doi.org/10.14377/kja.2018.5.31.7
- Choi Ji-Eun, Min-Sun Yeu and Doo-Hee Lee (2013), "Effects of Online Reviews' Volume, Distribution and Consumers' Self-Construal on Movie Purchase Decision", Korean Journal of Advertising, 24(7), 87-103. https://doi.org/10.14377/KJA.2013.10.15.87
- Chon Bum-Soo (2002), "Characteristics of Movie Information Channels for Movie Viewers: Comparison of Internet, Interpersonal, and Existing Media Channels", Korean Journal of Journalism and Communication Studies, 46(3), 402-413.
- Chon Bum-Soo and Jun-Young Yi (2019), "The Effects of Domestic and Global Movie Rating Services on Economic Performances of Movies in Korea", Journal of Communication Science, 19(4), 226-252.
- De Vany, A. and D. Walls (1996), "Bose-Einstein Dynamics and Adaptive Contraction in the Motion Picture Industry", The Economic Journal, 106, 1493-1524. https://doi.org/10.2307/2235197
- DiMaggio, P., N. Nag and D. M. Blei (2013), "Exploiting Affinities between Topic Modeling and the Sociological Perspective on Culture", Poetics, 41(6), 570-606. https://doi.org/10.1016/j.poetic.2013.08.004
- Eliashberg, J. and S. Shugan (1997), "Film Critics: Influencers or Predictors?", Journal of Marketing, 61, 68-78. https://doi.org/10.1177/002224299706100205
- Eliashberg, J., A. Elberse and M. A. Leenders (2006), "The Motion Picture Industry: Critical Issues in Practice, Current Research, and New Research Directions", Marketing Science, 25, 638-661. https://doi.org/10.1287/mksc.1050.0177
- FT Times (2019), "In August 2019, Naver Ranked No. 1 in Search Portal Market Share, 58.82%, and Google 33.28%", Available from http://www.ftimes.kr/news/articleView.html?idxno=4780.
- Gronroos, G. (1984), "A Service-oriented Approach to Marketing of Service", European Journal of Marketing, Vol. 12, 588-601. https://doi.org/10.1108/EUM0000000004985
- Hayes, A. F. (2013), Introduction to Mediation, Moderation, and Conditional Process Analysis: A Regression-based Approach, New York: Guilford Publications.
- Jeon, Hyung-Hwa (2016, February 16), "Small But Precious Movies, Emergency for Securing Screens", Star News (Seoul).
- Jung Wan-Kyu (2009), "Predicting Box Office Performance for Animation Movies' Evidence from Movies Released in Korea, 2003-2008", The Korean Society of Cartoon & Animation Studies, 21-32.
- Kim Bum-Soo and Joo-Hwan Seo (2017), "The Effects of Consumer Opinion on Box Office Performance in the Korean Movie Market: An Opinion Mining Application", Journal of Channel and Retailing, 22(2), 65-91. https://doi.org/10.17657/jcr.2017.04.30.4
- Kim Dong-Hee (2021, August 12), "What Does the Hit Movie Say?", Art Insight (Seoul).
- Kim Hee-Kyung (2007), Study on the Determinants of Success in Korean Film (Doctoral Dissertation), Seoul: Korea University.
- Kim Ju-Hee and Dae-Il Nam (2018), "Do High Ratings Signal a Good Movie? An Empirical Investigation of Signaling Effectiveness", Asia-Pacific Journal of Business Venturing and Entrepreneurship, 13(3), 113-124. https://doi.org/10.16972/apjbve.13.3.201806.113
- Kim Jung-Ho and Hyo-In Lee (2009), "The Online Movie Ratings and Box Office Performances between Korea and U.S.: Hollywood Films in Korea during 2007~2008", Cinema Studies, 42, 163-203.
- Kim Me-Hyun, Soo-Eun Kim and Young-Jun Choi (2010), "The Determinants of Box-office Performance of Korean Films and Implications for Policies", Cinema Studies, 46, 1-56.
- Kim Seul-Gi and Jang-Hyun Kim (2019), "A Visualization of Movie Reviews Based on a Semantic Network Analysis", Journal of the Korea Institute of Information and Communication Engineering, 23(1), 1-6. https://doi.org/10.6109/JKIICE.2019.23.1.1
- Kim So-Young, Seung-Hee Im and Ye-Seul Jung (2010), "A Comparison Study of the Determinants of Performance of Motion Pictures: Art Film vs. Commercial Film", Journal of the Korea Contents Association, 10, 381-393.
- Kim Sung-Hoon and Wan Kim (2018), "The Substance of Movie Rating Manipulation Using Macro: Movie Rating and Empathy Manipulation", Cine 21 (Seoul).
- Kim Woo-Hyuk and Eun-Hye Park (2021, July 6), "Exploring Game Consumers' Perception in Online Game Community using Text Mining Approach: The Case of Reddit", Journal of Consumption Culture, 24(1), 73-83. https://doi.org/10.17053/JCC.2021.24.1.004
- Kim Yon-Hyong and Jeong-Han Hong (2011), "Study for the Development of Motion Picture Box-office Prediction Model", Communications of the Korean Statistical Society, 18(6), 859-869.
- Koo Ga-In (2011), A Study on Correlation Between Film Rating and Film Performance: Focusing on Portal Site Naver and Movie Journal Cine 21 (Master Dissertation), Seoul: Chung-Ang University.
- Kwon Sun-Ju (2014), "The Impact of Critics on Movie Market Performances: Art versus Commercial", Review of Culture and Economy, 17(3), 3-21.
- Lee Kyung-Jae and Woo-Jin Jang (2006), "Predicting Financial Success of a Movie Using Bayesian Choice Model", 2006 Korean Institute of Industrial Engineers/The Korean Operations Research and Management Science Society Spring Joint Academic Conference, 1851-1856
- Lee Won-Sang and So-Young Sohn (2015), "Topic Model Analysis of Research Trend on Spatial Big Data", Journal of the Korean Institute of Industrial Engineers, 41(1), 64-73. https://doi.org/10.7232/JKIIE.2015.41.1.064
- Lim Jung-Il and Jong-Woo Jun (2018), "Effects of Movie Advertising Expenditure on Its Sales Volumes: A Focus on Domestically Released Films", Advertising Research, Summer 117, 40-65. https://doi.org/10.16914/ar.2018.117.40
- Liu, Yong, Anindita Chakravarty and Tridib Mazumdar (2010), "The Differential Effects of Online Word-of-Mouth and Critics' Reviews on Pre-release Movie Evaluation", Journal of Interactive Marketing, 24(3), 185-197. https://doi.org/10.1016/j.intmar.2010.04.001
- Nahm Choon-Ho (2016), "An Illustrative Application of Topic Modeling Method to a Farmer's Diary", Cross-Cultural Studies, 22(1), 89-135.
- Oh Min-Jung (2020), "Donation Research Review Through Bia Data", Journal of Korean Marketing Association, 35(Nov.), 53-74.
- Oh Sang-Mi (2005), Message Analysis of the Internet Bulletin Board as Word of Mouth Communication Space of a Movie: According to Relationship with Movie Types and Determinants of Box Office Performance (Master Dissertation), Seoul: Yonsei University.
- Oh Yean-Ju and Soo-Hoan Chae (2015), "Movie Rating Inference by Construction of Movie Sentiment Sentence Using Movie Comments and Ratings", Journal of Internet Computing and Services, 16(2), 41-48. https://doi.org/10.7472/JKSII.2015.16.2.41
- Park Seung-Hyun and Hyun-Joo Song (2010), "Online Reviews and Word-of-Mouth Effect on the Movie, The Thrist", Journal of Communication Science, 1010(4), 157-191.
- Sung Min-Jung, Youn-Joo Shin and Jung-Sik Cho (2014), "The Use of Online Information Channels and Consumers' Communication Behaviors in The Process of Movie Selection", Journal of Public Relations, 18(3), 102-133. https://doi.org/10.15814/jpr.2014.18.3.102