Journal of Digital Convergence (디지털융복합연구)

The Society of Digital Policy and Management (한국디지털정책학회)
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Exploration on Modern People's Emotion regarding Abolition of Racing Model

레이싱 모델 폐지에 관한 현대인의 감성 탐색

  • Jung, Sang-Pil (Department of Physical Education, Graduate School of Dankook University)
  • 정상필 (단국대학교 체육대학원)
  • Received : 2020.10.22
  • Accepted : 2020.11.20
  • Published : 2020.11.28
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Abstract

The purpose of the study was to explore modern people's emotion regarding sex commercialization related to the abolition of grid girl. To collect data, based on 'reply journalism', this study collected 15 blogs, 10 online cafe contents, 1 youtube video clip, and 364 replies associated with the three online contents. To analyze the data, interpretive text analysis was utilized and the following results were obtained. As results, the analysis on the replies shows that the most strong emotion of the modern people regarding the abolition of grid girl is anti-feminism that includes hatred toward feminists and even females, criticism on feminism, and notion of 'women's enemy is women themselves'. In addition, sympathy toward racing models who lost their jobs, requirement of same abolition to the people with similar occupations, spatial separation between men and women, and consent on the abolition of racing models were found. Unlike the feminists' emotion regarding sex commercialization and racing models, modern people's emotion was different from them. Rather, ordinary people have doubted and even criticized on the rationales of feminism. Unlike feminists' notion about sex commercialization of racing models, these results imply that social image of racing models has changed and wish their position is respected as an ordinary occupation, without issues of sex commercialization.

본 연구는 2018년 2월 F1의 레이싱 모델 제도 폐지 발표에 대한 현대인의 감성을 탐색하는 데 목적이 있었다. 이를 위하여 댓글 저널리즘을 바탕으로 레이싱 모델 제도 폐지와 관련된 블로그 15건, 카페 글 10건, 유튜브 영상 1건, 그리고 이 세 온라인 콘텐츠에 달린 429개의 댓글에 대한 해석적 텍스트 분석을 하였다. 레이싱 모델 제도 폐지에 대한 댓글 분석 결과로써 가장 높은 빈도를 기록한 범주는 반 페미니즘 정서이며, 이는 다시 페미니스트/여성에 대한 혐오, 페미니즘 비판, 여성의 적은 여성이라는 관념의 재확인 등으로 세분되었다. 이 외에도 직업을 박탈당한 레이싱 모델들에 대한 동정 정서, 유사업종에 대한 형평성 요구, 남녀의 공간적 분리, 레이싱 모델 폐지 찬성 담론 등이 발견되었다. 이와 같은 결과는 레이싱 모델에 대한 사회적 이미지가 기존 여권주의에서 근거하고 있는 성 상품화의 개념을 벗어나 보다 개방된 직업으로서 인정받고 있다는 현대인의 감성을 보여주고 있으며, 이를 통해 레이싱 모델이 성 상품화가 아닌 보통의 직업으로서 존중받을 수 있는 계기가 되기를 기대한다.

Keywords

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