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The Characteristics of Forest Leisure Activities and Demographic Factors Influencing Visitor Preference

산림여가활동 유형별 특성 및 활동선택에 미치는 인구통계학적 영향 요인 분석

  • Jang, Youn-Sun (Forest Welfare Division, National Institute of Forest Science) ;
  • Yoo, Rhee-Hwa (Forest Welfare Division, National Institute of Forest Science) ;
  • Lee, Jeong-Hee (Forest Welfare Division, National Institute of Forest Science)
  • 장윤선 (국립산림과학원 산림복지연구과) ;
  • 유리화 (국립산림과학원 산림복지연구과) ;
  • 이정희 (국립산림과학원 산림복지연구과)
  • Received : 2020.04.21
  • Accepted : 2020.05.30
  • Published : 2020.06.30

Abstract

This study identified the types and features of forest leisure activities based on data from the Nationwide Survey on Forest Leisure Activities (N= 6,191). Further, the study analyzed the demographic impact factors of the categorized forest leisure activities according to four types of objectives reported by visitors: health promotion, education, relaxation, and leisure sports. The investigation revealed that people visit forests for relaxation regardless of the season; however, leisure-sports visitors engage in activities that occur in summer, are most expensive, and involve the shortest trip time. The study also found that age, gender, household incomes, and the presence of children were the most important factors influencing the selection of activities. Age was found the predominant consideration: the older the age was, the more likely people were to prefer the relaxation and health promotion type. Men were more likely to choose health promotion activities over relaxation and tended to prefer educational trips over relaxation when accompanied by children. Higher household incomes corresponded to an increased likelihood of visitor preferences for relaxation over education and for health promotion over relaxation. This study contributes to the extant literature by statistically determining the nationwide predominance of age as the principal factor driving visitor preferences for forest leisure activities. Future studies should establish policy directions for forest welfare from the perspective of users grouped into day visitors and overnight guests.

본 연구는 「국민 산림휴양·복지활동 실태조사(N=6,191)」 자료를 토대로 산림여가활동을 유형화하고 특성을 파악하였고, 산림여가활동 유형의 인구통계학적 영향요인을 분석하였다. 분석결과, 첫째, 방문목적을 기준으로 산림여가활동을 유형화한 결과, 4가지 유형(건강증진형, 교육학습형, 휴식·휴양형, 레포츠형)으로 분류되었다. 휴식·휴양형의 경우 참여자들은 다양한 계절에 방문하는 반면, 레포츠형의 경우, 여름에 주로 다양한 즐길거리를 고려하여 방문지를 선택한다는 점과 소요비용이 가장 높고 당일형/숙박형 활동일수가 가장 적다는 것이 특징적이라고 할 수 있다. 둘째, 산림여가활동 유형의 인구통계학적 영향요인을 분석한 결과, 연령, 성별, 자녀유무, 가계소득이 유형별 산림여가활동을 선택하는 데 영향을 미쳤으며 이 중 연령이 가장 큰 영향요인인 것으로 분석되었다. 연령이 높을수록 교육학습형과 레포츠형보다는 휴식·휴양형을, 휴식·휴양형보다는 건강증진형을 선호하는 것으로 나타났다. 남자인 경우 휴식·휴양형보다는 건강증진형을, 자녀가 있는 경우 휴식·휴양형보다는 교육학습형을 선택할 확률이 높았다. 또한 가계소득이 높을수록 교육학습형보다는 휴식휴양형을, 휴식휴양형보다는 건강증진형을 선호할 확률이 높은 것으로 분석되었다. 본 연구는 전국민을 대상으로 유형별 산림여가활동 선호에 연령이 가장 중요한 요소임을 전국단위에서 통계적으로 규명하였다는 데 의의가 있다. 향후 연구에서는 당일형과 숙박형을 구분하여 각각의 세부특성을 파악한다면 수요자 관점에서 산림복지에 대한 정책 방향을 설정하는데 기여할 수 있을 것으로 판단된다.

Keywords

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