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The Influence of Dynamic Capabilities on the Competitive Capabilities and Performance of Export Venture Firms in Korea

기업의 동태적 역량이 경쟁능력 및 기업성과에 미치는 영향

  • 황경연 (충남대학교 과학기술지식연구소) ;
  • 성을현 (충남대학교 경영경제연구소) ;
  • 조대우 (충남대학교 경영학부)
  • Received : 2017.12.14
  • Accepted : 2018.01.16
  • Published : 2018.03.31

Abstract

The purpose of this study is to analyze the effects of a firm's dynamic capabilities measured by sensing, seizing, transforming, coordinating, and learning capabilities on its competitive capabilities, such as product quality, process flexibility, delivery speed, and low cost. The relationship among dynamic capabilities, competitive capabilities, and export firm performance is set up as a research model based on empirical studies related to the existing dynamic capability perspective and competitive capabilities. To test this research model, this study collected 102 samples of data using a questionnaire survey on both manufacturing and exporting firms. The partial least squares method is used and the following results are derived from an empirical analysis. First, dynamic capabilities have a positive effect on competitive capabilities, such as product quality, process flexibility, delivery speed, and low cost. Second, product quality and process flexibility have a positive effect on export firm performance. Third, unlike previous research results, this study finds that the competitive capabilities of a firm in the areas of delivery speed and low cost do not significantly affect its performance. These findings provide meaningful implications for export venture firms that need to acquire and maintain competitive advantage in a rapidly changing environment.

본 연구는 감지능력, 포착능력, 변형능력, 조정능력 및 학습능력으로 측정된 동태적 역량이 경쟁능력인 제품품질, 프로세스 유연성, 납기속도 및 저비용에 미치는 영향과 각각의 경쟁능력이 기업성과에 미치는 영향을 분석하는데 연구의 목적을 두고 있다. 이를 위해 기존 동태적 역량 관점과 경쟁능력에 관한 실증연구에 기초하여 동태적 역량, 경쟁능력 및 기업성과간의 관계를 연구모형으로 설정하였다. 이 연구모형을 검증하기 위해서 제조기업 이면서 수출활동을 하고 있는 벤처기업을 대상으로 설문조사를 통해 자료를 수집하였고, 수집된 자료 중 총 102개 자료를 분석에 활용하였다. 본 연구모형 검증에는 PLS분석방법이 활용되었고, 이를 통한 실증분석에서는 다음과 같은 결과가 도출되었다. 첫째, 기업의 동태적 역량은 경쟁능력인 제품품질, 프로세스 유연성, 납기속도 및 저비용에 각각 정의 영향을 미치는 것으로 나타났다. 둘째, 경쟁능력인 제품품질 및 프로세스 유연성은 기업성과에 긍정적인 영향을 미치는 것으로 나타났다. 반면, 기존 연구 결과와는 달리 경쟁능력인 납기속도 및 저비용은 기업성과에 유의적인 영향을 미치지 못하는 것으로 나타났다. 본 연구는 이러한 연구결과에 기초할 때 수출벤처기업이 기업성과에 긍정적인 영향을 미치는 경쟁능력을 향상시키기 위해서 기업의 동태적 역량을 구성하고 있는 감지능력, 포착능력, 변형능력, 조정능력 및 학습능력을 향상시키기 위해 지속적으로 노력해야 한다는 실무적 시사점을 제공한다.

Keywords

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