References
- 'A shopping paradise under your feet, Seoul's top underground shopping malls'. (n.d.). In Korea Tourism Organization. Retrieved August 8, 2017, from http://english.visitkorea.or.kr/enu/ATR/SI_EN_3_6.jsp?cid=2021834
- Booms, B. H., & Bitner, M. J. (1981). Marketing strategies and organization structures for service firms. In Donnelly, J., & George,W. R. (Ed.), Marketing of services (pp. 47-52). Chicago, IL: American Marketing Association.
- Borden, N. H. (1964). The concept of the marketing mix. Journal of Advertising Research, 4(2), 2-7.
- Brakus, J. J., Schmitt, B. H., & Zarantonello, L. (2009). Brand experience:What is it? How is it measured? Does it affect loyalty?. Journal of Marketing, 73(3), 52-68. doi:10.1509/jmkg.73.3.52
- Brakus, J. J., Schmitt, B. H., & Zhang, S. (2008). Experiential attributes and consumer judgments. In B. H. Schmitt & D. L. Rogers (Ed.), Handbook on Brand and Experience Management. Northampton, MA: Edward Elgar.
- Business Dictionary. (n.d.). Retrieved April 1, 2017 from http://www.businessdictionary.com/definition/glocalization.html
- Cachon, G., & Swinney, R. (2011). The value of fast fashion: Quick response, enhanced design, and strategic consumer behavior. Management Science, 57(4), 778-795. doi:10.1287/mnsc.1100.1303
- Cho, H. J. (2015, April 22). 패션 과잉시대 '쓰레기 유발자' 오명을 벗어라 [Take off dishonor of 'polluter' in overflowing fashion era]. The Hankyoreh. Retrieved April 1, 2017 from http://www.hani.co.kr/arti/culture/culture_general/687963.html
- Choe, S. (2006, May 22). Wal-Mart selling stores and leaving South Korea, New York Times. Retrieved May 1, 2017 from https://www.nytimes.com/2006/05/23/business/worldbusiness/23shop.html
- Choi, T. M., Hui, C. L., Liu, N., Ng, S. F., & Yu, Y. (2014). Fast fashion sales forecasting with limited data and time. Decision Support Systems, 59(1), 84-92. doi:10.1016/j.dss.2013.10.008
- Clifford, S. (2012, May 22). As U.S. retailers retreat, a Japanese chain sees an opening. The New York Times. Retrieved May 1, 2017 from https://www.cnbc.com/id/47539822
- Creswell, J. W. (2012). Qualitative inquiry & research design:Choosing among five approaches (3rd ed.). Thousand Oaks:Sage.
- Creswell, J. W. (2014). Research design: Qualitative, quantitative, and mixed methods approaches (4th ed.). Thousand Oaks:Sage.
- Dongdaemoon Fashion Tourism Zone. (n.d.) Retrieved from http://www.dft.co.kr
- Fast Retailing Co., LTD. (2015). Retrieved December 2, 2016 from http://www.fastretailing.com/eng/ir/direction/position.html
- Fast Retailing Co., LTD. (2017). Retrieved April 15, 2018 from http://www.fastretailing.com/eng/ir/library/pdf/ar2017_en.pdf
- Ferdows, K., Lewis, M. A., & Machuca, J. A. D. (2004). Rapid-fire fulfillment. Harvard Business Review, 82(11), 104-110.
- Fickenscher, L. (2016, June 20). Uniqlo's struggles cause fashion chain to close stores. New York Post. Retrieved 2016 from http://nypost.com/2016/06/20/uniqlos-struggles-cause-fashion-chain-to-closestores/
- Financial Supervisory Service. (n.d.). Data retrieval: Data base Repository of Korea's Coporate Filings, Data Analysis, Retrieval and Transfer System (DART) [Data file]. Retrieved November 20, 2018 from http://dart.fss.or.kr/
- Gandolfi, F., & Strach, P. (2009). Retail internationalization: Gaining insight from the Wal-Mart experience in South Korea. Review of International Comparative Management, 10(1), 187-199.
- Ghemawat, P., & Nueno, J. L. (2003). ZARA: Fast fashion. HBS No. 9-703-497, Boston, MA: Harvard Business School Publishing.
- Gillian, S., & Cassell, C. (1998). Qualitative methods and analysis in organizational research: A practical guide. London, England: Sage.
- Goi, C. L. (2009). A review of marketing mix: 4Ps or more?. International Journal of Marketing Studies, 1(1), 2-15. doi:10.5539/ijms.v1n1p2
- Gonzales-Rodriguez, A. (2015, June 30). South Korea, US, and China:Where Zara's prices double. Fashion United. Retrieved May 1, 2017 from https://fashionunited.uk/news/retail/south-korea-us-andchina-where-zara-s-prices-double/2015063016892
- The H&M Group. (2018). Annual report 2017. Retrieved November 20, 2018 from https://about.hm.com/content/dam/hmgroup/groupsite/documents/masterlanguage/Annual%20Report/Annual%20Report%202017.pdf
- Hang, J. H. (2015, April 12). [TF탐사] 日 유니클로, 韓 매출 1조 눈앞...토종 SPA 반격 [One trillion won income in Korea of Japanese brand, Uniqlo, is close at hand]. Biz Focus Economic. Retrieved May 1, 2017 from http://news.tf.co.kr/read/economy/1512541.htm
- Heuvel, J. (1993). Diensten marketing (services marketing). Groningen, The Netherlands: Wolters-Noordhoff.
- Hines, T., & Bruce, M. (2001). Fashion marketing; contemporary issues. Oxford, England: Butterworth-Heinemann.
- Horesh, N., Kim, H. J., Mauch, P., & Sullivan, J. (2014). Is my rival's rival a friend? Popular third-party perceptions of territorial disputes in East Asia. Copenhagen Journal of Asian Studies, 32(1), 5-25. https://doi.org/10.22439/cjas.v32i1.4594
- Kim, H. J., & Han, S. L. (2017). Analysis of the effect of brand experiences on brand attachment and brand loyalty in SPA Brand: Focused on the moderating effects of perceived control and consumer need for uniqueness. The Academy of Customer Satisfaction Management, 19(1), 123-147.
- Kim, H. J. (2015, June 4). "컵홀더로 변신한 청바지"...유니클로.엔제리너스 손잡다 ["Cup-holder transformed from jeans"... Uniqlo and Angel-in-us joined]. Asia Economy Daily. Retrieved January 10, 2017 from http://www.asiae.co.kr/news/view.htm?idxno=2015060411012759683
- Kim, J. H., & Lee, S. H. (2014). Business strategy of fast fashion: A case study of Zara. Journal of the Korean Society of Clothing and Textiles, 38(2), 175-190. doi:10.5850/JKSCT.2014.38.2.175
- Kotler, P. (1984). Marketing management: Analysis, planing, and control (5th ed.). England: Pearson Education Limited.
- Kotler, P., & Armstrong, G. (2014). Principles of marketing (15th ed.). England: Pearson Education Limited.
- Lauterborn, B. (1990). New marketing litany. Advertising Age, 61(41), 26-26.
- Lee, G. W. (2015, April 10). 박성경 이서현, 한국 SPA의 세계적 브랜드 만들기에 도전 [Challenge by Sung Kyung Park and Suh Hyun Lee to make global Korea SPA brands]. Business Post. Retrieved from http://m.businesspost.co.kr/BP?command=article_view&num=11368
- Lee, R. (2013, October 28). Fashion firms target SPA brands. The Korea Times. Retrieved January 10, 2017 from http://www.koreatimes.co.kr/www/news/biz/2014/07/123_145097.html
- Levy, M., & Weitz, B. A. (2008). Retailing management (7th ed.). Boston, MA: McGraw-Hill Irwin.
- Lopez, C., & Fan, Y. (2009). Internationalisation of the Spanish fashion brand Zara. Journal of Fashion Marketing and Management: An International Journal, 13(2), 279-296. doi:10.1108/13612020910957770
- Mazaira, A., Gonzalez, E., & Avendano, R. (2003). The role of market orientation on company performance through the development of sustainable competitive advantage: the Inditex-Zara case. Marketing Intelligence & Planning, 21(4), 220-229. doi:10.1108/02634500310480103
- McCarthy, E. J. (1964). Basic marketing: A managerial approach. Homewood, IL: Richard D. Irwin.
- McGuire, S. (2001). Fast fashion: How a secretive Spanish tycoon has defied the postwar tide of globalization, bringing factory jobs from Latin America and Asia back to continental Europe. Newsweek International, 17 September, p. 36.
- Min, D. H. (2014, February). 잘 나가는 SPA브랜드, 백화점서 쫓겨난 사연은... 롯데百 안양점, 평당효율 낮은 '자라' 철수키로, 매장만 크고 돈 못버는 SPA 구조조정 [The reasons great SPA brands were withdrawn from department stores... Lotte Department Store in Anyang decided to withdraw Zara which has low efficiency per pyeong (3.3058m2), restructuring SPA stores which have large spaces and low income]. Money Today. Retrieved June 10, 2016 from http://news.mt.co.kr/mtview.php?no=2014020615292678655
- Oliver, R. L. (1997). Satisfaction: A behavioral perspective on the consumer. Boston, MA: McGraw-Hill.
- Park, H. (2015). Antecedents and consequences of brand love for fast fashions. Journal of the Korean Society of Clothing and Textiles, 39(5), 728-744. doi:10.5850/JKSCT.2015.39.5.728
- Park, Y. S. (2016, December 19). 유니클로 너마저.. 국내진출 11년 성장세 꺾였다 [Even Uniqlo's growth was weaken]. Seoul Economy Daily. Retrieved May 10, 2017 from https://www.sedaily.com/NewsView/1L5B1CNSNN
- Polkinghorne, D. E. (1989). Phemomenological research methods. In Valle, R.S. & Halling, S. (Ed.), Existential-phnomenological perspectives in psychology (pp. 41-60). New York, NY: Plenum Press.
- Reicheld, F. (1996). The loyalty effect; The hidden force behind growth, profits, and lasting value. Boston, MA: Harvard Business School Press.
- Robertson, R. (1995). Glocalization: Time-space and homogeneity-heterogeneity. Global modernities, 2, 25-45.
- Royo-Vela, M., & Casamassima, P. (2011). The influence of belonging to virtual brand communities on consumers' affective commitment, satisfaction and word-of-mouth advertising: The ZARA case. Online Information Review, 35(4), 517-542. doi:10.1108/14684521111161918
- Schlosser, K. (2017, February 15). Amazon tops Harris Poll for corporate reputation, again, and Jeff Bezos emails 'kudos and congrats'. Geekwire. Retrieved April 1, 2017 from https://www.geekwire.com/2017/amazon-tops-harris-poll-corporate-reputation-jeff-bezos-emails-kudos-congrats/
- Shen, B. (2014). Sustainable fashion supply chain: Lessons from H& M. Sustainability, 6(9), 6236-6249. doi:10.3390/su6096236
- Shen, D. (2008). What's happening in China's textile and clothing industries?. Clothing & Textiles Research Journal, 26(3), 203-222. doi:10.1177/0887302X07313941
- Statista. (n.d.). Number of stores of The Gap, Inc. worldwide from 2010 to 2015, by store brand and region. Retrieved January 10, 2017 from https://www.statista.com/statistics/242596/number-ofstores-of-the-gap-inc-by-store-brand-and-region/
- The Gap, Inc. (2009). Annual report. Retrieved June 1, 2016 from https://www.marketscreener.com/GAP-10697617/pdf/164340/Gap_SEC-Filing-10K.pdf
- The Gap, Inc. (2018). Annual report. Retrieved November 14, 2018 from http://investors.gapinc.com/phoenix.zhtml?c=111302&p=irolreportsAnnual
- The Inditex Group. (2018). Annual report 2017. Retrieved November 14, 2018 from https://static.inditex.com/annual_report_2017/assets/pdf/memoria_en.pdf
- Thompson, C. J., & Arsel, Z. (2004). The Starbucks brandscape and consumers'(anticorporate) experiences of glocalization. Journal of Consumer Research, 31(3), 631-642. doi:10.1086/425098
- Tokatli, N. (2008). Global sourcing: insights from the global clothing industry-The case of Zara, a fast fashion retailer. Journal of Economic Geography, 8(1), 21-38. doi:10.1093/jeg/lbm035
- Wilk, R. (1995). Learning to be local in belize: Global systems of common difference. In Miller, D (Ed.), Worlds apart: Modernity through the prism of the local (pp. 110-133). London, England: Routledge.