Journal of Digital Contents Society (디지털콘텐츠학회 논문지)

Digital Contents Society (한국디지털콘텐츠학회)
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A Study on Factors Influencing the Intention to Use NFC Payment System for Public Transport - Focused on Ho Chi Minh Citizens in Vietnam

대중 교통을 위한 NFC 결제 시스템 사용의도에 영향을 미치는 요인에 관한 연구 -베트남 호치민 시민을 중심으로

  • Ly, Xuan-Hoang (Department of Business Administration, Soongsil University) ;
  • Han, Kyeong-Seok (Department of Business Administration, Soongsil University)
  • 리수안황 (숭실대학교 경영대학 경영학과) ;
  • 한경석 (숭실대학교 경영대학 경영학과)
  • Received : 2018.03.22
  • Accepted : 2018.03.29
  • Published : 2018.03.31
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Abstract

Near-Field Communication(NFC) is a useful technology that is receiving worldwide attention. NFC mobile payment systems are being developed by many technology companies including financial institutions especially for the public transportation. In this research we find several factors for the intention to adopt NFC payment system. We surveyed 355 respondents who live in Ho Chi Minh city, Vietnam which became more interested by Korean as a post China country to test our research hypothesis. Using Technology Acceptance Model(TAM) we find that the factors of Social influence, Trust, Security, and Users' Convenience play the significant role to the factor of Intention to Use of NFC payment system.

근거리 무선통신 (NFC)은 전 세계적으로 주목 받고 있는 유용한 기술이다. NFC 모바일 결제는 많은 금융 기관을 포함한 기술 회사에서 개발되었고 특히 대중교통에 많이 적용되고 있다. 본 연구에서 우리는 NFC 결제 시스템을 채택하려는 의도에 영향을 미치는 NFC 시스템에 관련된 주요 요인들을 확인하였다. 이러한 연구 가설을 검증하기 위하여 최근 한국에서 Post China로 많은 관심을 받고 있는 베트남의 경제 중심지인 호치민시에 거주하는 355 명의 응답자를 대상으로 설문을 통하여 자료를 수집하고 Amos를 활용하여 통계적 분석을 실시하였다. 이론적으로는 기술 수용 모델 (TAM)을 사용하였다. 사회적 영향력, 신뢰, 보안, 사용자의 편의성 모두가 매개변수(인지된 유용성 및 사용용이성)를 통하여 NFC결제 방법 사용의도 및 실제 사용에 영향을 미치는 중요한 역할을 하는 것으로 나타났다.

Keywords

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