Journal of Digital Convergence (디지털융복합연구)

The Society of Digital Policy and Management (한국디지털정책학회)
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A Cognitive Scale Development and Psychological Model Verification of the Pursuit of Adventure Leisure Activities

모험적 여가활동의 인지 차원 척도 개발과 모형검증

  • Kwak, Jae-Hyun (Department of Tourism Management, Keimyung University) ;
  • Hong, Kyung-Wan (Department of Tourism Management, Keimyung University)
  • 곽재현 (계명대학교 관광경영학과) ;
  • 홍경완 (계명대학교 관광경영학과)
  • Received : 2018.01.04
  • Accepted : 2018.03.20
  • Published : 2018.03.28
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Abstract

The purpose of this study is to explore the experience of participants in the adventurous leisure activities and to examine the structural relations of the cognitive experience, the emotional experience and adherence intention. Robust quantitative measures were developed from rich qualitative data. The five dimensions selected from two preliminary tests were being away, technical enhancement, fascination with nature, challenge, and interpersonal trust. The cognitive dimensions have a significant effect on the emotional arousal - pleasure dimension. Our study also shows a positive causal relationship between emotional experience and adherence intention. Implications of this study include 1) a developed questionnaire for measuring the cognitive experience dimension of adventure leisure and establishing a foundation for future research, and 2) an identified psychological model among cognitive, emotion, and intention. We offer opportunities to better understand the psychological factors that motivate participation in adventure leisure.

본 연구의 목적은 여가체험으로서의 모험적 활동을 탐색하고 인지적 체험과 정서적 체험, 그리고 만족과 지속의도의 구조적 관계를 확인하는 것이다. 예비연구를 통해 도출된 척도를 토대로 실증적인 연구를 수행하였고. 고독감, 자기향상감, 자연신비감, 도전감, 대인신뢰감을 포함하는 5가지 인지적 체험차원이 도출되었으며 세부적인 문항은 총 20개이다. 실증분석 결과, 모험적 여가 참가자들은 체험의 인지적 요소들을 어떻게 지각하는가에 따라 자신들의 감정이 결정될 수 있다는 점이 발견되었으며, 감정체험은 다시 전반적인 체험만족과 지속의도에 영향을 준다는 사실을 확인하였다. 결론적으로 각성과 즐거움이 고독감, 자연신비감, 도전감, 대인신뢰감 등의 모험적 여가활동의 인지적 체험과 체험 만족을 연결해주는 매개 변수의 역할을 하는 것으로 확인되었으며, 결국 각성과 즐거움의 두 감정체험차원은 모험적 여가활동을 설명하는 핵심적인 기제임이 확인된 것이다. 따라서 본 연구의 결과가 모험적 여가의 중요성을 학계에 알리는 계기가 되길 바라며, 연구자들로 하여금 생산적인 후속 연구가 촉발되길 기대한다.

Keywords

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