Journal of Digital Convergence (디지털융복합연구)

The Society of Digital Policy and Management (한국디지털정책학회)
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Analysis of the Impact of Start-up Mentoring on Strengthening Business Capabilities of One-man Design Entrepreneur -Focusing on 'Creative Maestro Job Creation Project'

창업 멘토링이 1인 디자인 창업가의 비즈니스 역량 강화에 미치는 영향 분석 -'창의적 마에스터 일자리 창출사업'을 중심으로-

  • Received : 2017.12.26
  • Accepted : 2018.02.20
  • Published : 2018.02.28
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Abstract

The purpose of this study is to examine the implications of the business start-up mentoring that overcomes limitations of government support projects' mentoring. The start-up mentoring of 'Creative Maestar Job Creation Project' supported to match mentors and mentees regardless of location, provide a SNS mentoring that allows 24-hour open consulting, and visit a products production site accompanying mentors and mentees. These institutional devices encouraged the preparers of design start-ups to develop effective communication skills and managerial mindset, not material support. In addition, mentors and mentees have become facilitators of learning that grow their mutual capabilities by constantly exchanging new ways of thinking, behaviors, and values. As a result, this study implies the importance of mentoring a talented person focusing on cultivating the qualities of a one-man design entrepreneur and a mentor's relationship with a mentor based on human trust.

본 연구는 지원사업 멘토링의 한계점을 극복한 창업 멘토링이 1인 디자인 창업가의 비즈니스 역량 강화에 미치는 함의를 살펴보았다. '창의적 마에스터 일자리창출사업'의 창업 멘토링은 장소에 구애받지 않는 멘토-멘티의 매칭 주선, 24시간 오픈 컨설팅이 가능한 SNS 멘토링 시스템 운영, 멘토-멘티 상품제작현장 동행방문 등을 지원했다. 이러한 제도적 장치는 디자인 창업 준비자에게 물질적 지원이 아닌 효과적인 커뮤니케이션 능력과 경영자적 마인드셋 함양을 독려했다. 나아가 멘토와 멘티는 새로운 방식의 사고와 행동 방식, 가치관 등을 지속적으로 교류하면서 상호 간 역량을 성장시키는 학습의 촉진자가 되었다. 결과적으로 본 연구는 인간적인 신뢰를 바탕으로 한 멘토, 멘티의 유대관계와 1인 디자인 창업가의 자질 함양에 집중하는 인재 양성형 창업 멘토링의 중요성을 시사한다.

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