Journal of Digital Convergence (디지털융복합연구)

The Society of Digital Policy and Management (한국디지털정책학회)
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According to Sign Design of the Theme Park User Experience Research -Mainly with Analysis on 'Lotte-World' and 'Ever-Land'-

테마파크 사인 디자인의 사용자 경험 연구 -롯데월드와 에버랜드를 중심으로-

  • Kim, Ha-Gyeong (Dept. of Digital Media Design, HongIk University, International Design School for Advanced Studies) ;
  • Kim, Seung-In (Digital Media Design, Hongik University, International Design School for Advanced Studies)
  • 김하경 (홍익대학교 국제디자인전문대학원 디지털미디어디자인전공) ;
  • 김승인 (홍익대학교 국제디자인전문대학원 디지털미디어디자인)
  • Received : 2017.05.31
  • Accepted : 2017.07.20
  • Published : 2017.07.28
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Abstract

This study compares and analyzes the users' perspectives based on Sign Design, focusing on Lotte World and Ever-Land, which are representative theme parks, There is a purpose. Consider various design elements of sign design. And how they affect the user experience. First, theoretical backgrounds of theme park and sign design were examined through literature review, and the elements of sign design were compared and analyzed. Secondly, the questionnaire was reconstructed based on Peter Morville's Honeycomb Model. As a result, it was necessary to improve the accessibility and location of sign design. Based on this study, I hope that it will be used as a reference material to improve the user experience according to sign design in the future.

본 연구는 대표적인 테마파크인 롯데월드(Lotte World)와 에버랜드(Ever-Land)를 중심으로 사인 디자인(Sign Design)에 따른 사용자 관점을 비교 분석하고 이를 통해 디자인에 따른 사용자 경험을 파악하여 연구하는 데 목적이 있다. 사인 디자인의 다양한 디자인적 요소들을 고찰하고. 사용자 경험에 어떠한 영향을 주고 있는지 연구하였다. 1차로 문헌연구를 통해서 테마파크와 사인 디자인의 이론적 배경을 고찰하고, 사인 디자인의 구성요소를 비교 분석하였다. 2차로 피터 모빌(Peter Morville)의 허니콤모델(Honeycomb Model)을 바탕으로 재구성하여 설문지를 진행하였다. 그 결과, 사인 디자인의 접근성과 위치 파악에 대한 개선이 필요한 것으로 분석되었다. 본 연구를 바탕으로 앞으로 사인 디자인에 따른 사용자 경험 개선 방안을 위한 참고 자료로 사용될 수 있을 것을 기대하며, 이후 진행될 다른 분야의 사용자 경험 연구에도 도움이 되길 바란다.

Keywords

References

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