References
- '2010 focused consumption trends 7'. (2010, January 6). LGERI. Retrieved September 15, 2015, from http://www.lgeri.co.kr/report/view.do?idx=16294
- '2013 megatrend bigdata and advertising marketing'. (2013, April 30). Advertising Information Center. Retrieved October 3, 2015, from https://www.adic.or.kr/journal/column/show.do?ukey=266873&oid=@385642|2|1
- Ahn, S. (2003). Classification and developmental direction of domestic internet advertising. Journal of Korean Society of Design Science, 16(3), 241-252.
- Banerjee, S., Gulas, C. S., & Iyer, E. (1995). Shades of green: A multidimensional analysis of environmental advertising. Journal of Advertising, 24(2), 21-31. doi:10.1080/00913367.1995.10673473
- Bhaduri, G., & Ha-Brookshire, J. (2015). Gender differences in information processing and transparency: Cases of apparel brands' social responsibility claims. Journal of Product & Brand Management, 24(5), 504-517. doi:10.1108/JPBM-08-2014-0683
- 'Big data, desire of statistics'. (2013, January 8). Chosunbiz. Retrieved September 10, 2015, from http://biz.chosun.com/site/data/html_dir/2012/12/09/2012120901082.html
- Birtwistle, G., & Tsim, C. (2005). Consumer purchasing behaviour: An investigation of the UK mature women's clothing market. Journal of Consumer Behaviour, 4(6), 453-464. doi:10.1002/cb.31
- Cafferata, P., & Tybout, A. M. (Eds.). (1989). Cognitive and affective responses to advertising. Lexington, Mass: Lexington Books.
- Carman, J. M. (1990). Consumer perceptions of service quality: An assessment of the SERVQUAL dimensions. Journal of Retailing, 66(1), 33-55.
- Chan, R. Y., & Lau, L. B. (2004). The effectiveness of environmental claims among Chinese consumers: Influences of claim type, country disposition and ecocentric orientation. Journal of Marketing Management, 20(3-4), 273-319. doi:10.1362/026725704323080425
- Chan, R. Y., Leung, T. K. P., & Wong, Y. H. (2006). The effectiveness of environmental claims for services advertising. Journal of Services Marketing, 20(4), 233-250. doi:10.1108/08876040610674580
- Chang, J. Y. (2009). A sentiment analysis algorithm for automatic product reviews classification in on-line shopping mall. The Journal of Society for e-Business Studies, 14(4), 19-33.
- Cho, C. H., Sung, Y. H., Han, K. J., Kwon, T. J., & Choi, W. Y. (2011). Analysis of Twitter usage: Twitter influence and corporation usage. Journal of Korean Advertising Research, 88, 98-126.
- Cho, H. O., Na, W. B., & Kim, H. J. (1998). The immediate and delayed effects of advertising responses on consumer buying process between different message types. Korean Journal of Journalism & Communication Studies, 43(2), 320-350.
- Choi, H. H., Lee, G. H., & Yeo, J. S. (2013). Effects of the claim types of environmental new product advertisement and self-regulatory mode on consumer evaluation. A Journal of Brand Design Association of Korea, 11(5), 167-180. https://doi.org/10.18852/bdak.2013.11.5.167
- Coulter, K. S., & Coulter, R. A. (2002). Determinants of trust in a service provider: The moderating role of length of relationship. Journal of Services Marketing, 16(1), 35-50. doi:10.1108/08876040210419406
- Davis, J. J. (1993). Strategies for environmental advertising. Journal of Consumer Marketing, 10(2), 19-36. doi:10.1108/07363769310039102
- Dodds, W. B., Monroe, K. B., & Grewal, D. (1991). Effects of price, brand, and store information on buyers' product evaluations. Journal of Marketing Research, 28(3), 307-319. doi:10.2307/3172866
- D'Souza, C. (2004). Ecolabel programmes: A stakeholder (consumer) perspective. Corporate Communications: An International Journal, 9(3), 179-188. doi:10.1108/13563280410551105
- Engel, J. F., Blackwell, R. D., & Kollat, D. T. (1982). Consumer behavior. Hinsdale, IL: The Dryden Press.
- Federal Trade Commission. (2012). Guides for the Use of Environmental Marketing Claims. Retrieved November 8, 2014 from https://www.ftc.gov/policy/federal-register-notices/guides-use-environmental-marketing-claims-green-guides
- Fortini-Campbell, L. (1992). Hitting the sweet spot: How consumer insights can inspire better marketing and advertising. Chicago, IL: The Copy Workshop.
- He, Y., Chen, Q., & Alden, D. L. (2016). Time will tell: Managing post-purchase changes in brand attitude. Journal of the Academy of Marketing Science, 44(6), 791-805. doi:10.1007/s11747-015-0444-7
- Heo, S. C. (2008). A characteristic of emotional word according to experience using and preference of product. Korean Journal of the Science of Emotion & Sensibility, 11(3), 375-385.
- Holbrook, M. B., & Batra, R. (1987). Assessing the role of emotions as mediators of consumer responses to advertising. Journal of Consumer Research, 14(3), 404-420. doi:10.1086/209123
- Hong, B. S., Lee, E. J., & Chu, Y. J. (2010). The effect of environmental values of fashion consumers on purchase satisfaction and repurchase intention of eco-friendly fashion products. Fashion & Textile Research Journal, 12(4), 431-438. doi:10.5805/KSCI.2010.12.4.431
- Huh, E. (2011). The determinants of consumer's attitude and purchase intention on the ethical products. Korean Society of Consumer Studies, 22(2), 89-111.
- Huh, N. I. (2014). A study of changes in advertising messages and consumer awareness. Korean Journal of Business Administration, 27(3), 429-445.
- Hyllegard, K. H., Yan, R. N., Ogle, J. P., & Lee, K. H. (2012). Socially responsible labeling: The impact of hang tags on consumers' attitudes and patronage intentions toward an apparel brand. Clothing and Textiles Research Journal, 30(1), 51-66. doi:10.1177/0887302X11433500
- James, M., Michael, C., Brad, B., & Jacques, B. (2011). Big data: The next frontier for innovation, competition, and productivity. The McKinsey Global Institute.
- Jang, J., Ko, E., Chun, E., & Lee, E. (2012). A study of a social content model for sustainable development in the fast fashion industry. Journal of Global Fashion Marketing, 3(2), 61-70. doi:10.1080/20932685.2012.10593108
- Jeong, H. W. (2008). Sensibility engineering and design. Journal of the Korea Contents Association, 6(4), 56-62.
- Jeong, K. W. (2011). A study of the approach to "emotion" of each field of study: Focusing on emotional evaluation and emotional vocabulary. Journal of Gamsung, 2(1), 39-55.
- Ju, I., & Jun, J. W. (2015). Hierarchical relationships among self-continuity, advertising attitudes, brand attitudes and purchase intentions in terms of nostalgic advertising, The Korean Journal of Advertising, 26(5), 151-168. doi:10.14377/KJA.2015.7.15.151
- Jung, H. W., & Nah, K. (2007). A study on the meaning of sensibility and vocabulary system for sensibility evaluation. Journal of the Ergonomics Society of Korea, 26(3), 17-25. doi:10.5143/JESK.2007.26.3.017
- Kang, S. Y., & Kim, H. J. (2014). The effect of the temporal distance, impulse buying tendency, and regulatory focus message of a time limited message on purchase intention. The Korean Journal of Advertising and Public Relations, 16(1), 5-28.
- Kapferer, J., & Laurent, G. (1985). Consumers' involvement profile: New empirical results. Advances in Consumer Research, 12(1), 290-295.
- Kim, A. J., & Ko, E. (2012). Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand. Journal of Business Research, 65(10), 1480-1486. doi:10.1016/j.jbusres.2011.10.014
- Kim, H., Lee, E. J., & Hur, W. M. (2012). The normative social influence on eco-friendly consumer behavior: The moderating effect of environmental marketing claims. Clothing and Textiles Research Journal, 30(1), 4-18. doi:10.1177/0887302X12440875
- Kim, H. S., & Ma, M. (2014). Influence of parent brand attitude and self-brand congruity on consumer response to green brand extensions for apparel products. Journal of Global Fashion Marketing, 5(2), 165-181. doi:10.1080/20932685.2014.881586
- Kim, K. (2014). How advertising agencies are comping with big data and data analytics? The Korean Journal of Advertising, 25(3), 113-145. doi:10.14377/KJA.2014.4.15.113
- Kim, M., & Lennon, S. (2008). The effects of visual and verbal information on attitudes and purchase intentions in internet shopping. Psychology & Marketing, 25(2), 146-178. doi:10.1002/mar.20204
- Kim, M. J., Han. S., & An, B. (2014a). The effects of advertiser's green credibility, perceived importance of environmental attributes of products, and environmental claim types on consumer response in green advertising. The Korean Journal of Advertising, 25(6), 219-249. doi:10.14377/KJA.2014.8.31.219
- Kim, M. S., & Jeong, I. S. (2014). Extraction of hypertension-related consumer vocabulary and mediator vocabulary and selection of recommended vocabulary. Korean Journal of Health Education and Promotion, 31(5), 13-28. doi:10.14367/kjhep.2014.31.5.13
- Kim, S. E., Jeon, J. O., & Park, H. H. (2014b). The influence of display type of PPL and program context on advertising attitude: Moderating role of previous intrusiveness perception. The Journal of the Korea Contents Association, 14(4), 297-313. doi:10.5392/JKCA.2014.14.04.297
- Kim, Y. (2008). The impact of environmental claim types and individual differences on advertising effectiveness. Journal of Korean Advertising Research, (80), 29-57.
- Ko, E., & Fashion Marketing Research Lab. (2015). Sustainable fashion brand marketing. Seoul: Kyomunsa.
- Ko, E., Chun, E., Song, S., & Mattila, P. (2015). Exploring SNS as a consumer tool for retail therapy: explicating semantic networks of "shopping makes me happy (unhappy)" as a new product development method. Journal of Global Scholars of Marketing Science, 25(1), 37-48. doi:10.1080/21639159.2014.984891
- Kong, H. M., Ko, E., Chae, H., & Mattila, P. (2016). Understanding fashion consumers' attitude and behavioral intention toward sustainable fashion products: Focus on sustainable knowledge sources and knowledge types. Journal of Global Fashion Marketing, 7(2), 103-119. doi:10.1080/20932685.2015.1131435
- Kotler, P. (1991). Marketing management. Upper Saddle River, NJ: Prentice Hall.
- Kotler, P., Kartajaya, H., & Setiawan, I. (2010). Marketing 3.0: From products to customers to the human spirit. Hoboken, NJ: John Wiley & Sons.
- Laroche, M., Bergeron, J., & Barbaro-Forleo, G. (2001). Targeting consumers who are willing to pay more for environmentally friendly products. Journal of Consumer Marketing, 18(6), 503-520. doi:10.1108/EUM0000000006155
- Lee, C. Y., Choi, H., & Choi, S. H. (2015). An experimental study on the discriminating effects of transformational and informational advertising creatives for a low involvement product. Journal of Digital Design, 15(2), 93-100. doi:10.17280/jdd.2015.15.2.010
- Lee, E. M., & Yoon, S. J. (2016). A cross national comparison of U.S. and Korean consumer responses to green ad appeals. Journal of Consumption Culture, 19(2), 111-128. https://doi.org/10.1080/10253866.2015.1067200
- Lee, H. E., & Kim, H. C. (2012). The structural relationship of perceived value, perceived quality, environmental commitment, purchasing attitude and purchasing intention of organic food consumer. Journal of Tourism Sciences, 36(3), 295-318.
- Lee, J. W. (2009). A study on the impact of advertising attributions on attitude toward advertisement, brand cognition, attitude toward brand and purchase intention. Unpublished doctoral dissertation, Kangwon National University, Chuncheon.
- Lee, R. Y., & Joung, S. H. (2012). Studies on the analysis of TV green ads and consumer's attitudes. Journal of Consumer Problem Research, (43), 1-29. doi:10.15723/jcps..43.201212.1
- Lee, S. (2012). Utilize big data and implications for the telecommunications industry. KTOA, 60, 6-11.
- Lee, Y., & Oh, C. S. (2008). Consciousness of beauty of modern: Women viewed by newspaper advertisement. Journal of Korean Society of Design Science, 21(4), 193-202.
- Leonidou, L. C., & Leonidou, C. N. (2009). Rational versus emotional appeals in newspaper advertising: Copy, art, and layout differences. Journal of Promotion Management, 15(4), 522-546. doi:10.1080/10496490903281353
- Liu, F., Zhao, X., Chau, P. Y., & Tang, Q. (2015). Roles of perceived value and individual differences in the acceptance of mobile coupon applications. Internet Research, 25(3), 471-495. doi:10.1108/IntR-02-2014-0053
- Lorek, S., & Lucas, R. (2003). Towards sustainable market strategies: A case study on eco textiles and green power (No. 130). Wuppertal papers.
- Lutz, R. J. (1985). Affective and cognitive antecedents of attitude toward the ad: A conceptual framework. Hillsdale, NJ: Erlbaum.
- MacKenzie, S. B., & Lutz, R. J. (1989). An empirical examination of the structural antecedents of attitude toward the ad in an advertising pretesting context. Journal of Marketing, 53(2), 48-65. doi:10.2307/1251413
- MacKenzie, S. B., Lutz, R. J., & Belch, G. E. (1986). The role of attitude toward the ad as a mediator of advertising effectiveness: A test of competing explanations. Journal of Marketing Research, 23(2), 130-143. doi:10.2307/3151660
- Maloney, J., Lee, M. Y., Jackson, V., & Miller-Spillman, K. A. (2014). Consumer willingness to purchase organic products: Application of the theory of planned behavior. Journal of Global Fashion Marketing, 5(4), 308-321. doi:10.1080/20932685.2014.925327
- Merriam, S. B. (2014). Qualitative research: A guide to design and implementation. Hoboken, NJ: John Wiley & Sons.
- Nunnally, J. (1994). Psycometric theory. New York: McGraw Hill.
- Oh, C. (2006). A multidimensional analysis of 'green' advertising: A test of the nature and framework of 'green' appeals. The Korean Journal of Advertising, 17(4), 7-39.
- Ottman, J. A., Stafford, E. R., & Hartman, C. L. (2006). Avoiding green marketing myopia: Ways to improve consumer appeal for environmentally preferable products. Environment, 48(5), 22-36. doi:10.3200/ENVT.48.5.22-36
- Park, J., Ko, E., & Kim, S. (2010). Consumer behavior in green marketing for luxury brand: A cross-cultural study of US, Japan and Korea. Journal of Global Academy of Marketing Science, 20(4), 319-333. doi:10.1080/12297119.2010.9707436
- Park, J., & Lee, C. (2014). The impact of visual rhetoric in advertising on structural relationships among advertising response variables. Advertising Research, 103, 102-138.
- Park, M. C., Shin, S. G., Han, K. H., & Whang, S. M. (1998). Measuring meaning of Korean adjectives and colors. Korean Journal of the Science of Emotion & Sensibility, 1(2), 1-11.
- Phau, I., & Ong, D. (2007). An investigation of the effects of environmental claims in promotional messages for clothing brands. Marketing Intelligence & Planning, 25(7), 772-788. doi:10.1108/02634500710834214
- Royne, M. B., Martinez, J., Oakley, J., & Fox, A. K. (2012). The effectiveness of benefit type and price endings in green advertising. Journal of Advertising, 41(4), 85-102. doi:10.1080/00913367.2012.10672459
- Schultz, D. E. (1996). The inevitability of integrated communications. Journal of Business Research, 37(3), 139-146. doi:10.1016/S0148-2963(96)00063-X
- Seo, J. K., & Koh, C. (2014). Big data analysis by sensitivity analysis. Journal of the Society of Convergence Knowledge, 2(1), 15-21.
- Shim, H. J., Kim, Y. C., Shon, H. Y., & Lim, J. Y. (2011). An exploratory usage pattern research of smartphone and social media users through semantic network analysis: Gender and age differences in perception and evaluation of usage pattern. Korean Journal of Broadcasting, 25(4), 28-138.
- Shim, K., & Lee, H. (2014). The effect of perceived corporate legitimacy on consumer behavioral intention: focused on the mediating role of perceived product values. Journal of Korean Marketing Association, 29(2), 25-53.
- Son, J. H. (2005). A study on consumers' advertising attitude toward environmental corporate advertisement. Unpublished master's thesis, Hongik University, Seoul.
- Son, J. W. (2011). The influence of different types of appeals, environmental claim types and environmental concerns in environmental advertising on consumer response. Unpublished master's thesis, Chung-ang University, Seoul.
- Song, S. (2014). Sustainable fashion consumption behavior through the analysis of consumer types and perceived benefits: focused on a Q methodology and purchase perception matrix. Unpublished master's thesis, Yonsei University, Seoul.
- Suh, M., Lee, H., & Rho, T. (2014).The brand anthropomorphized advertising on the advertising effectiveness: Focusing on the low-involvement service and product. The Korean Journal of Advertising, 25(4), 27-53. doi:10.14377/KJA.2014.5.30.27
- Taylor, S. A., & Baker, T. L. (1994). An assessment of the relationship between service quality and customer satisfaction in the formation of consumers' purchase intentions. Journal of Retailing, 70(2), 163-178. doi:10.1016/0022-4359(94)90013-2
- Tucker, E. M., Rifon, N. J., Lee, E. M., & Reece, B. B. (2012). Consumer receptivity to green ads: A test of green claim types and the role of individual consumer characteristics for green ad response. Journal of Advertising, 41(4), 9-23. doi:10.1080/00913367.2012.10672454
- Vanden Berg, B. G., & Katz, H. (1999). Advertising principles: Choice, challenge, and change. Lincolnwood, IL: NTC Publishing Group.
- 'Wisenut, wise e-discovery got GS certification'. (2015, April 24). Etnews. Retrieved September 1, 2015, from http://www.etnews.com/20150427000247
- Xie, G. X., & Kronrod, A. (2012). Is the devil in the details? The signaling effect of numerical precision in environmental advertising claims. Journal of Advertising, 41(4), 103-117. doi:10.1080/00913367.2012.10672460
- Yajuan, D., Zhimin, C., Furu, W., Ming, Z., & Shum, H. Y. (2012). Twitter topic summarization by ranking tweets using social influence and content quality. In Proceedings of the 24th International Conference on Computational Linguistics, pp. 63-780.
- Yan, R. N., Hyllegard, K. H., & Blaesi, L. F. (2012). Marketing eco-fashion: The influence of brand name and message explicitness. Journal of Marketing Communications, 18(2), 151-168. doi:10.1080/13527266.2010.490420
- Yang, J. Y., Myung, J. S., & Lee, S. G. (2009). A sentiment classification method using context information in product review summarization. Journal of KIISE: Databases, 36(4), 254-262.
- Yoon, H. (2013). Research on the application methods of big data within the cultural industry. Academic Association of Global Cultural Contents, 10, 157-179.
- Zielske, H. A. (1982). Does day-after recall penalize "feeling" ads? Journal of Advertising Research, 22(1), 19-22.
Cited by
- Applying PLM Approach for Sustainable New Product Development in Fashion Industry vol.20, pp.1, 2018, https://doi.org/10.5805/SFTI.2018.20.1.34