The Journal of the Korea institute of electronic communication sciences (한국전자통신학회논문지)

Korea Institute of Electronic Communication Science (한국전자통신학회)
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Modeling and Simulation of Social Network using Correlation between Node and Node Weight

노드 간 연관성과 노드 가중치를 이용한 소셜 네트워크 모델링 및 시뮬레이션

  • Cho, Min-Ho (Dept. Computer System Engineering, JungWon University)
  • 조민호 (중원대학교 컴퓨터시스템공학과)
  • Received : 2016.09.05
  • Accepted : 2016.10.24
  • Published : 2016.10.31
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Abstract

The usage of Social Network in business environment is now processing various methods. The purpose of this paper is doing a simulation about how each node of social network reacts to a special input, and how a specific node have an effect to other nodes. Also, when we change weight of node in the same input, we can trace about change of node status in real time. So, we can use this model for identification of important person in social network, and we can use it for checking the reaction of person in specific input. we use VENSIM program for modeling and simulation process.

소셜 네트워크의 비즈니스 활용은 다양한 방법으로 진행되고 있다. 그중 본 논문에서 제시하고자 하는 것은, 특정 입력에 대하여 각 노드들이 어떻게 반응하는지, 특정 노드가 다른 노드들에 미치는 영향에 대한 것을 시뮬레이션 하는 것이다. 또한, 주어진 입력에 대하여 각 노드나 링크의 가중치를 변경하였을 때, 각 노드들이 나타내는 변화를 실시간으로 추적할 수 있다. 즉, 소셜 네트워크에서 중요한 역할을 하는 사람을 식별할 수 있다. 그리고 특정 입력에 대한 사람들의 반응을 점검하고자 하는 경우에 활용될 수 있다. 모델링 및 시뮬레이션 과정은 벤심 프로그램을 활용하여 진행하였다.

Keywords

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