Journal of Korean Society for Quality Management (품질경영학회지)

Korean Society for Quality Management (한국품질경영학회)
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An exploratory research on moderate effect of cost leadership and quality leadership strategy to relationship between environmental management practices and performances

환경경영 실행방식과 성과에 대한 원가 우위전략 및 품질 우위전략의 조절 효과에 대한 탐색적 연구

  • 박정수 (인하대학교 경영대학 경영학과) ;
  • 김연성 (인하대학교 경영대학 경영학과) ;
  • 채병찬 (인하대학교 경영대학 경영학과)
  • Received : 2016.02.22
  • Accepted : 2016.03.28
  • Published : 2016.06.30
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Abstract

Purpose: The purpose of this study was to investigate if companies' efforts of environmental management practices have positive effect on the companies' performance in the first stage of study. In the second stage, we tried to confirm whether the degree of companies' making efforts on cost leadership strategy and quality leadership strategy function as moderate variable on relationship between environmental management practices and performance. Methods: The collected data through survey were analysed using multiple regression model in the first stage of the study and moderate regression model in the second. Results: The results of this study are as follows; environmental management practices have positive effect on corporate performance. Moreover, much effort on quality leadership strategy has limited significant moderate effect on relationship between environmental management practices and performance, while much effort by companies on cost leadership strategy does not have significant moderate effect on the relationship between the two variables. Conclusion: Manufacturing and services companies in Korea need to make effort for environmental management practices to improve corporate performance. Moreover, if that efforts are combined with quality leadership strategy, they can expect synergy effect with environmental management practices for performance improvement.

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