Journal of Digital Convergence (디지털융복합연구)

The Society of Digital Policy and Management (한국디지털정책학회)
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A Study on the Comparative Analysis of World Major Liner Shipping Companies' Ship Investment Strategy

세계 주요 정기선사의 선박 투자전략 비교분석에 관한 연구

  • Jeon, Ki-Jeong (Graduate school of Logistics, Incheon National University) ;
  • Jeon, Jun-Woo (Graduate school of Logistics, Incheon National University) ;
  • Yang, Chang-Ho (Graduate school of Logistics, Incheon National University) ;
  • Yeo, Gi-Tae (Graduate school of Logistics, Incheon National University)
  • 전기정 (인천대학교 동북아 물류대학원) ;
  • 전준우 (인천대학교 동북아 물류대학원) ;
  • 양창호 (인천대학교 동북아 물류대학원) ;
  • 여기태 (인천대학교 동북아 물류대학원)
  • Received : 2016.06.08
  • Accepted : 2016.07.20
  • Published : 2016.07.28
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Abstract

The purpose of this study was to carry out comparative analysis on the world major liner shipping companies' ship investment strategy using Fuzzy-AHP model. In this study, the ship investment factors were firstly selected by literature review and finally adopted them by in-depth interview with experts who had working experiences over 15 years in the field of shipping business. As suggested in the previous research, the liner shipping companies have been classified into four types such as 'ship investment irrelevant to market trend'(Type1), 'ship investment before market rise'(Type2), 'market decline after participation in excessive orders'(Type3), 'avoidance of ship investment during market rise'(Type4) and the comparative analysis were conducted among four ship investment types. According to the results of analysis, ship investment priority in Type1 was freight rates(0.132), price of used ship(0.121) and fleet(0.103). The priority in Type2 was freight rates(0.134), need for ship owner(0.113) and public funding(0.109). Type3 put its priority in freight rates(0.173), fleet(0.169) and the changes in international circumstances(0.121). Type4 considered freight rates(0.239), fleet(0.232) and oil price(0.150) as its priority.

본 연구는 Fuzzy-AHP방법을 활용하여 세계 주요선사의 선박투자 전략을 비교분석하는 것을 연구의 목적으로 하였다. 선박투자요인은 선행연구를 통해 1차적으로 선정한 후, 해운선사 근무경력 15년 이상의 전문가와 심층 인터뷰(Indepth-Inerview)를 수행하였다. 전문가의 지식추출이 가능한 Fuzzy-AHP를 사용하여 최종적으로 선박투자요인에 대한 가중치를 산정하였다. 선행연구에서 제시한대로 선사들을 "시황흐름 무관 선박투자" 형, "시황상승기 이전 선박투자" 형, "과다발주에 동참 후 시황하락" 형, "시황상승기 선박투자 회피" 형으로 분류하여 선박투자 전략을 비교분석하였다. 분석결과, "시황흐름 무관 선박투자" 형의 선박투자 우선순위는 해운운임(0.132), 중고선가(0.121), 선복량(0.103), "시황상승기 이전 선박투자" 형의 선박투자 우선순위는 해운운임(0.134), 선주여건(0.113), 정책금융기관의 지원(0.109)이 중요요인으로 분석되었다. "과다발주에 동참 후 시황하락" 형의 선박투자 우선선위는, 해운운임(0.173), 선복량(0.169), 국제정세 변화(0.121), "시황상승기 선박투자 회피" 형의 경우 해운운임(0.293), 선복량(0.232), 유가(0.150)가 중요한 요인으로 분석되었다.

Keywords

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