Mutual Perceptions between Nuclear Plant Employees and General Public on Nuclear Policy Communication Applying the Co-orientation Analysis Model

원자력 관련 정책 커뮤니케이션에 관한 상호인식 연구: 일반 국민과 원전 직원 간의 상호지향성 분석

  • 김봉철 (조선대학교 신문방송학과) ;
  • 김지현 (조선대학교 음악교육과) ;
  • 정운관 (조선대학교 원자력공학과)
  • Received : 2015.02.22
  • Accepted : 2015.03.07
  • Published : 2015.03.31

Abstract

This study examines mutual perceptions between general public and nuclear plant employees on understanding nuclear policy communication applying the co-orientation model. The total of 414 responses were analyzed including 211 of the general public and 203 of plant employees. Results indicate that agreement between general public and plant employees is relatively high, in that general public tends to have negative evaluation to nuclear policy communication, but plant employees tends to have positive one. In terms of congruence, general public perceive that plant employees might have more positive evaluation than themselves, and nuclear plant employees perceive that general public might have more negative evaluation than themselves. Finally, in terms of accuracy, general public accurately estimate how nuclear plant employees perceive on policy communication, whereas nuclear plant employees unaccurately estimate how general public perceive on policy communication.

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