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Empirical Study on the Influence of Quality Level of Service and Assistance degree on Satisfaction consequent on Corporate Characteristics : With focus on Start-up Business Incubator Center's Support Service

서비스의 질적수준 및 도움정도가 기업의 특성에 따른 만족도에 미치는 영향에 관한 실증연구 : 창업보육센터 지원서비스를 중심으로

  • Rhee, Do-yun (Graduate School of Venture, Hoseo University) ;
  • Ha, Kyu-Soo (Graduate School of Venture, Hoseo University)
  • 이도연 (호서대학교 벤처전문대학원 벤처경영학과) ;
  • 하규수 (호서대학교 벤처전문대학원 벤처경영학과)
  • Received : 2015.01.07
  • Accepted : 2015.06.11
  • Published : 2015.06.30

Abstract

In industrial society, the conversation topic of this period is mainly business start up, and revitalization of business start-up, through creation of new jobs, is playing an important role in employment maximization and revitalization of economy in general; one of those inducements is a start-up business incubation system, in whose center exists a start-up business incubator center. Hereupon, this study is intending to contribute to setting up the efficient operation direction and polity line, and provide a clue to a discussion by empirically analyzing the influence of quality level and degree of assistance of a start-up business incubator on satisfaction. For this purpose, this study developed a questionnaire on the basis of the preceding researches and conducted its research targeting a total of 500 valid samples. As a result of doing research, it was found that the quality level and assistance degree of services provided to a move-in company or a preparator of business start-up has a significant influence on satisfaction with the center & support service, and a manager's capabilities and related technology characteristics had a significant influence on satisfaction.

산업사회에 있어 시대의 화두는 창업인바 창업의 활성화는 새로운 직업을 창출함으로써 고용극대화와 경제전반에 걸친 활성화에 중요한 역할을 담당하고 있으며 그 유인책중 하나가 창업보육시스템이고 그 중심에 창업보육센터가 있다. 이에 본 연구는 창업보육센터 지원서비스의 질적 수준 도움정도가 만족도에 미치는 영향을 실증적으로 분석함으로써 창업보육센터의 효율적 운영방향과 정책방향을 수립하는데 기여하고 하나의 논의의 단초를 제공하고자 한다. 이를 위해 선행연구를 바탕으로 설문지를 개발하고 총500부의 유효 표본을 대상으로 연구를 진행하였다. 연구결과 창업보육센터가 입주기업이나 창업 준비자에게 제공하는 서비스 중 질적 수준과 도움정도는 센터 및 지원서비스에 대한 만족도에 유의한 영향을 주었으며 매니저의 역량과 관련기술특성은 만족도에 유의한 영향을 주는 것으로 나타났다.

Keywords

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