Journal of Digital Convergence (디지털융복합연구)

The Society of Digital Policy and Management (한국디지털정책학회)
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Analysis on User Preference of Mobile Stickers

모바일 스티커 사용자 선호도 분석

  • Lee, Chang Wook (Dept. of Visual Communication Design, Dankook University)
  • 이창욱 (단국대학교 공연디자인대학 커뮤니케이션디자인과)
  • Received : 2014.12.15
  • Accepted : 2015.02.20
  • Published : 2015.02.28
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Abstract

Development of mobile technology has brought a rapid change in people's lifestyle. Mobile is currently expanding its scope and diffusing the range in diverse fields of smart environments. Many of the means are being used as an alternative of communication by users in the mobile environment. Among them, it is currently in an increasing trend of using mobile stickers as a means for communication. This study is intended to analyze mobile stickers as a means for communication and seek for a direction of development of mobile stickers through analysis on user preference.

모바일의 기술적 발전은 인간의 삶에 있어 급속한 변화를 가져왔다. 다양한 스마트 환경 안에서 모바일은 다양한 범위 확산과 영역의 확대로 넓혀가고 있다. 모바일 환경 안에서 사용자가 커뮤니케이선의 방안으로 다양한 수단들이 활용되고 있다. 그 중 모바일 스티커는 커뮤니케이션의 수단으로 사용자가 증가하는 추세이다. 본 연구는 커뮤니케이션의 수단으로서 모바일 스티커의 사례를 분석하고, 사용하는 사용자 선호도 분석을 통해 모바일 스티커의 발전 방향을 모색하고자 한다.

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