Journal of the Korean Institute of Landscape Architecture (한국조경학회지)

The Korean Institute of Landscape Architecture (한국조경학회)
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Influences of Tourism on the Subjective Well-Being

관광참여가 주관적 안녕감에 미치는 영향

  • 홍성권 (건국대학교 녹지환경계획학과) ;
  • 안경진 (건국대학교 녹지환경계획학과) ;
  • 김종진 (건국대학교 녹지환경계획학과)
  • Received : 2014.04.17
  • Accepted : 2014.06.17
  • Published : 2014.06.30
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Abstract

The purposes of this study are two folds: (a) to identify the influences of tourism on subjective well-being, and (b) to understand the roles of travel motivation, constraint and personal value in subjective well-being. A polling agency was employed to select 500 respondents by quota sampling, and data was collected by online survey. ANOVA and regression results showed that tourism participants, compared to the non-participants, have a tendency to select tourism as a mean to enhance their subjective well-being because they are more self-motivated people. Their high motivation to take a trip lead to set up their feasible goals to achieve by the tourism experience and their relatively few constraints help them to have trip easily. The people's satisfaction in tourism contributes to the satisfaction in his/her leisure life, which in turn contributes to his/her subjective well-being. It is also revealed that tourism participation and subjective income level are significant variables affecting subjective well-being, which explain 21.1 percent of the variance. The research suggests various managerial implications to reduce constraints and several ideas for future researches.

본 연구의 목적은 (a) 관광참여가 주관적 안녕감에 미치는 영향력을 검증하고, (b) 관광 참여자와 비참여자 간의 동기, 제한요소 및 개인적 가치의 차이가 주관적 안녕감에 미치는 영향을 이론적으로 설명하기 위함이다. 자료는 여론조사 조사기관이 전국의 주요 도시민들을 대상으로 쿼터샘플링한 후 온라인 조사로 수집하였다. 분산분석과 회귀분석 결과, (a) 참여자들은 자기주도적인 성향이 높아 주관적 안녕감을 높일 수 있는 수단으로 관광을 선택하였으며, (b) 비참여자들보다 관광 동기가 높아 이것을 실천할 수 있는 여행목표를 세웠고, (c) 제한요소가 적어 관광을 쉽게 실행할 수 있어, 관광후의 경험이 전체적인 주관적 안녕감의 향상으로 이어졌다. 또한, 관광 참여 여부와 응답자 자신이 평가한 주관적 경제상태는 주관적 안녕감을 설명하는 주요 변수이었으며, 전체 분산의 21.1%를 설명하였다. 관광을 통해 주관적 안녕감을 향상시킬 수 있는 관리측면에서의 제언과 추후연구를 위한 본 연구의 한계점을 기술하였다.

Keywords

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