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부산의 문화 아이덴티티를 활용한 티셔츠 디자인 개발

Development of T-shirt designs with a Busan Cultural Identity

  • 김영순 (부산대 의류학과, 부산대학교 노인생활연구소) ;
  • 구영석 (부산대 의류학과, 부산대학교 노인생활연구소)
  • Kim, Young-Soon (Dept. of Clothing & Textiles, Research Institute of Ecology for the Elderly, Pusan National University) ;
  • Koo, Young-Seok (Dept. of Clothing & Textiles, Research Institute of Ecology for the Elderly, Pusan National University)
  • 투고 : 2014.02.11
  • 심사 : 2014.04.15
  • 발행 : 2014.04.30

초록

This study is to develop marine fashion items for various marine leisure activities based on the identity of Busan. Motifs from the fireworks festival and image colors of Busan are introduced for the items. A prototype design to express uniqueness and characteristics of fireworks was produced with a line combination among design modeling factors and applied to T-shirt item for comfort use in the marine leisure activity and daily life. T-shirt is one of fashion items for a message communication due to a unique modeling which can be used an excellent advertising item for the culturel identity and image of Busan. Designs were produced with the characteristics of fireworks in which circular shapes of a chrysanthemum, ring, and peony designates as motif 1, 2, 3 as well as linear shape of Niagara, fan shape, and tiger-tail as motif 4, 5, and 6. These designs were located on the front, central chest, and left chest in the T-shirts then analyzed by major students in the course of master and doctor of clothing and textiles with statistical methods. A design with new coloring preferred than the design of a symbolic construction, and circular design on the front and linear design on the left chest were preferred in the results. Prototypes were produced with peony and tiger-tail design which show a high corelation between circular and linear shape, and coloring as well as high purchasing needs. This study results will expect to use for the development of advertising items for the various events of Busan based on the textile design and fashion items with the identity of Busan.

키워드

참고문헌

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