Journal of the Korea Society of Computer and Information (한국컴퓨터정보학회논문지)

Korean Society of Computer Information (한국컴퓨터정보학회)
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A Study on the Long-term Sustainability of Green IT

그린IT 장기지속성에 관한 연구

  • Lee, Kyeong-Rak (BK21 Plus Team of free21+ e-Service, Chonnam National University) ;
  • Kim, Jae-Jon (School of Business Administration, Chonnam National University) ;
  • Lee, Sang-Joon (School of Business Administration, Chonnam National University)
  • 이경락 (전남대학교 free21+e-서비스 사업단) ;
  • 김재전 (전남대학교 경영학부) ;
  • 이상준 (전남대학교 경영학부)
  • Received : 2013.12.12
  • Accepted : 2014.01.16
  • Published : 2014.02.28
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Abstract

TIn this paper, The need for a long-term sustainable Green IT strategy to pursue strategic partnerships and alliance was proposed. We made a research model to identify how social pressure, environmental orientation and environmental attractiveness affect into the Green IT strategy, and how Green IT strategy affects on Green IT company's environmental performance. In previous studies, the long-term persistence was used as the dependent variables, but in this paper it was used as a parameter variable. A survey of Green IT companies and a empirical analysis by statistical software package were conducted. It was verified that the mediating effect is between the social pressure, environmental orientation, environmental attractiveness and environmental performance by the long-term persistence.

본 연구는 전략적 제휴와 연계를 추구하는 장기 지속적인 그린IT 전략의 필요성을 제시하였다. 그린IT 기업의 사회적 압력과 환경지향성과 환경매력도가 장기 지속적 그린IT 전략에 어떠한 영향을 미치는지, 장기 지속적 그린 IT 전략이 환경성과에 어떠한 영향을 미치는가를 알아보기 위한 연구모형을 설정하였다. 선행연구에서 종속변수로 사용되던 장기지속성을 본 논문에서는 매개변수로 설정하였다. 그린IT 기업을 대상으로 설문조사를 실시하였고, 통계패키지를 이용하여 실증적으로 분석하였다. 사회적 압력과 환경지향성과 환경매력도와 환경성과 사이의 관계에서 장기지속성이 매개효과가 있음을 검증하였다.

Keywords

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