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A Study on Fashion Collections Colors in Korea, China, and Japan: Focused on Comparison with Trend Colors by Carlin

  • Hong, Hyungmin (Dept. of Clothing & Textiles, Chonnam National University) ;
  • Lee, Misuk (Dept. of Clothing & Textiles, Chonnam National University, Human Ecology Research Institute, Chonnam National University)
  • Received : 2014.11.16
  • Accepted : 2014.12.12
  • Published : 2014.12.30

Abstract

The purpose of this study is to analyze women apparel's colors in the Seoul, Beijing, and Tokyo collections and examine the color characteristics of three collections through comparison with trend colors suggested by Carlin, a color forecasting group. A literature review and an empirical study were used for methodology. The literature review examined the status and characteristics of the three collections, a fashion color forecast, and F/W 2014-15 trend colors by Carlin based on previous researches and literature data on fashion color. The empirical study extracted and analyzed 2014-15 F/W women's ready-to-wear collections in Seoul, Tokyo, and Beijing and compared the result with trend colors by Carlin. First, the colors of women's apparel were analyzed in the Seoul, Beijing, and Tokyo collections. All three collections commonly used achromatic colors and the percentage of Bk, Gy, Wh, R, and B colors was high. All three collections used achromatic colors frequently for the main color and sub colors. For accent colors, while the application of achromatic colors was high in the Seoul collection, the application of chromatic colors was high in the Tokyo and Beijing collections. Second, women's apparel colors in the Seoul, Beijing, and Tokyo collections were compared with trend colors suggested by Carlin. All three collections highly reflected Bk, Wh, and R (Carlin's forecasting color of 'Splendor') and B (forecasting color of 'Boreal'). However, the reflection of metallic colors suggested as a keyword of 'Brave New World' and Pk color of 'Sensitive' and 'Boreal' were a bit low.

Keywords

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