DOI QR코드

DOI QR Code

NFC-based Smartwork Service Model Design

NFC 기반의 스마트워크 서비스 모델 설계

  • Received : 2013.05.25
  • Accepted : 2013.06.21
  • Published : 2013.06.30

Abstract

Since Korean government announced 'Smartwork promotion strategy' in 2010, Korean firms and government organizations have started to adopt smartwork. However, the smartwork has been implemented only in a few of large enterprises and government organizations rather than SMEs (small and medium enterprises). In USA, both Yahoo! and Best Buy have stopped their flexible work because of its reported low productivity and job loafing problems. In addition, according to the literature on smartwork, we could draw obstacles of smartwork adoption and categorize them into the three types: institutional, organizational, and technological. The first category of smartwork adoption obstacles, institutional, include the difficulties of smartwork performance evaluation metrics, the lack of readiness of organizational processes, limitation of smartwork types and models, lack of employee participation in smartwork adoption procedure, high cost of building smartwork system, and insufficiency of government support. The second category, organizational, includes limitation of the organization hierarchy, wrong perception of employees and employers, a difficulty in close collaboration, low productivity with remote coworkers, insufficient understanding on remote working, and lack of training about smartwork. The third category, technological, obstacles include security concern of mobile work, lack of specialized solution, and lack of adoption and operation know-how. To overcome the current problems of smartwork in reality and the reported obstacles in literature, we suggest a novel smartwork service model based on NFC(Near Field Communication). This paper suggests NFC-based Smartwork Service Model composed of NFC-based Smartworker networking service and NFC-based Smartwork space management service. NFC-based smartworker networking service is comprised of NFC-based communication/SNS service and NFC-based recruiting/job seeking service. NFC-based communication/SNS Service Model supplements the key shortcomings that existing smartwork service model has. By connecting to existing legacy system of a company through NFC tags and systems, the low productivity and the difficulty of collaboration and attendance management can be overcome since managers can get work processing information, work time information and work space information of employees and employees can do real-time communication with coworkers and get location information of coworkers. Shortly, this service model has features such as affordable system cost, provision of location-based information, and possibility of knowledge accumulation. NFC-based recruiting/job-seeking service provides new value by linking NFC tag service and sharing economy sites. This service model has features such as easiness of service attachment and removal, efficient space-based work provision, easy search of location-based recruiting/job-seeking information, and system flexibility. This service model combines advantages of sharing economy sites with the advantages of NFC. By cooperation with sharing economy sites, the model can provide recruiters with human resource who finds not only long-term works but also short-term works. Additionally, SMEs (Small Medium-sized Enterprises) can easily find job seeker by attaching NFC tags to any spaces at which human resource with qualification may be located. In short, this service model helps efficient human resource distribution by providing location of job hunters and job applicants. NFC-based smartwork space management service can promote smartwork by linking NFC tags attached to the work space and existing smartwork system. This service has features such as low cost, provision of indoor and outdoor location information, and customized service. In particular, this model can help small company adopt smartwork system because it is light-weight system and cost-effective compared to existing smartwork system. This paper proposes the scenarios of the service models, the roles and incentives of the participants, and the comparative analysis. The superiority of NFC-based smartwork service model is shown by comparing and analyzing the new service models and the existing service models. The service model can expand scope of enterprises and organizations that adopt smartwork and expand the scope of employees that take advantages of smartwork.

본 연구는 기존의 스마트워크 모델인 재택 근무, 스마트워크 센터, 모바일 오피스 등을 지원 및 확장할 수 있는 NFC 기반의 스마트워커 네트워킹 서비스 모델과 NFC 기반의 공간관리 서비스 모델을 제시한다. 본래 재택 근무나 원격 근무는 직원들의 생산성 제고를 위해 시행되었지만, 최근 생산성 저하와 협업의 어려움, 근태 관리의 어려움 등을 이유로 재택 근무의 실효성에 대해 부정적인 의견이 제시되고 있고, 일부 기업은 재택 근무를 폐지하고 있는 실정이다. 이에 본 논문은 직원들 간의 협업 및 커뮤니케이션을 지원하여 업무 생산성을 제고시킬 수 있는 NFC 기반의 커뮤니케이션/SNS 서비스 모델을 제시한다. 또한, NFC 기술을 이용한 지역 기반의 실시간 구인, 구직 서비스 모델을 제안하는데, 이 서비스 모델은 기존의 공유 경제 사이트와의 제휴를 통해 사용자들이 NFC 태그 터치 후 공유경제 사이트에서 필요한 인력을 구하거나, 자신의 기술이나 재능을 무료 또는 유료로 제공함으로써 효율적으로 인력이 활용되는 효과를 가져 올 수 있다. NFC 기반의 커뮤니케이션/SNS 서비스 모델은 구축비용이 낮다는 점과 종업원들의 위치 정보 제공이 가능하다는 점, 지식 축적이 가능하다는 등의 특징을 가진다. NFC 기반의 공간관리 서비스 모델은 스마트워크가 주로 시행되던 오피스 공간뿐만 아니라 그 외의 현장이나 카페 등 기존의 업무공간 이외에서도 업무를 수행할 수 있도록 지원하는 서비스 모델로 공간확장 측면에 중점을 둔 서비스 모델이다. 이 서비스 모델은 구축비용이 낮다는 점, 개인화 서비스의 제공이 가능하다는 점, 기업 외부에 시스템 구축이 가능하다는 점, 기업 내외부에 있는 종업원들의 위치 정보 파악이 가능하다는 특징을 가진다. 본 논문은 위와 같은 스마트워크 서비스 모델을 설계하기 위해 시나리오를 제시하고, 비즈니스 모델의 프로세스와 이해 관계자들의 역할 및 혜택을 검토하며, 기존의 서비스와 비교 분석하여 차별점을 도출하고 시사점을 제시한다. 본 논문이 제시하는 서비스 모델은 기존의 서비스 모델을 대체하는 것이 아니라 지원하고 확장할 수 있는 모델로, NFC라는 인식기술을 활용하여 기업이 좀 더 유연한 스마트워크 시스템을 구축할 수 있도록 한다. 기존에 대기업 위주로 스마트워크가 시행되었으나, NFC 기반의 스마트워크 서비스 모델은 스마트워크를 도입하는 기업의 범위를 확장시키고, 스마트워크 제도의 수혜를 받을 수 있는 구성원의 범위를 확장시킬 수 있을 것으로 기대된다.

Keywords

References

  1. Choi, H. S., Y. S. Jung, K. B. Nam, and E. S. Kim, "FGI(Focus Group Interview) Method for Smart Work Study on policy issues," The Korea Association for Policy Study 2011 Proceedings, (2011), 129-153.
  2. Hyun, S., "Telecommuting controversial escalation... Following Yahoo Turning to Best Buy," ChosunBiz, 2013.03.07, http://biz.chosun.com/site/data/html_dir/2013/03/07/2013030701903.html(Accessed 19 June, 2013).
  3. Im, J. M., J. Y. Yoo, and M. Y. Kim, "Survey on the Wireless Internet Use in 2012," Korea Internet and Security Agency, 2012.
  4. Jang, D. W., "Smart Work for underprivileged IT pilot projects spread," Local Information Magazine, Vol.75, No.1(2013), 48-51.
  5. Jun, J. h. and K. J. Lee, "Design a 'Life-log' business model using mobile RFID," The Knowledge Management Society of Korea 2008 Proceedings, (2008), 101-122.
  6. Jun, J. h. and K. J. Lee, "Design and Analysis of Business Model using Mobile RFID in the Exhibition Space and its Cases," Journal of Intelligence and Information Systems, Vol.14, No.4(2008), 47-68
  7. Jun, J. h. and K. J. Lee, "Design of a Mobile RFID based U-community Business Model," Journal of the Korea Management Science in Fall, 2007.
  8. Jung, Y. S., "Smartwork obstacles and overcoming plans in public sector," Korea Information processing society review, Vol.18, No.2(2011), 49-58.
  9. Kelliher, C. and D. Anderson, "For better or for worse? An analysis of how flexible working practices influence employees' perceptions of job quality," The International Journal of Human Resource Management, Vol.19, No.3 (2008), 419-431. https://doi.org/10.1080/09585190801895502
  10. Kim, H. J., "Exceed 70% of domestic market share, Samsung phones," inews24, 2012.11.23, http://news.inews24.com/php/news_view.php?g_serial=706764&g_menu=020800&rrf=nv(Accessed 19 June, 2013).
  11. Kim, J. E., "Propulsion present condition and activation plan for smartwork," KISDI Premium Report, (2010), 2-17.
  12. Kim, Y. M., "Telework propulsion Policy in Japan," Local Information Magazine, Vol.67, No.1 (2011), 53-57.
  13. Kovio, "Kovio Corporate Overview," Kovio, 2012, http://www.kovio.com(Accessed 19 June, 2013).
  14. Kwak, I. G., J. B. Kim, and N. Y. Lee, "flexible workweek expanded and enabled smart work center plan," Korea Information Processing Society Review, Vol.18, No.2(2011), 59-72.
  15. Laudon, K. and J. Laudon, Management Information Systems, Edinburge Gate, Harlow, England: Pearson, 2012.
  16. Lee, H. S. and K. J. Lee, "U-Commerce in Service Space Business Model Analysis and Case Study," Journal of Intelligence and Information Systems, Vol.14, No.2(2008), 45-61.
  17. Lee, K. J., H. K. Choi, and J. H. Jun, "Tag-based Evaluation Model for Economic Feasibility Analysis of Mobile RFID System in Ubiquitous Space," Journal of the Korea society of IT service, Vol.10, No.2(2011), 189-202.
  18. Lee, K. J. and J. h. Jun, "SPB(Seamlessness-Privacy-Benefit) Paradigm for Construction of Highly-Connected Information Society," Journal of the Korea society of IT Service, Vol.11, No.2(2012), 131-146. https://doi.org/10.9716/KITS.2012.11.2.131
  19. Lee, M. H., "Flexible workweek, expanded in 2011 to all public," The Kukmin Ilbo Kuki news, 2011.01.10, http://news.kukinews.com/article/view.asp?page=1&gCode=kmi&arcid=0004517964&cp=nv(Accessed 19 June, 2013).
  20. Marketing insight, "Survey of Smartphone penetration in 2012," Marketing insight Telecom Report, 2012.
  21. Ministry of Public Administration and Security, "Flexible workplace Guideline," 2010.
  22. NFC Forum, About NFC, 2013, http://www.nfcforum.org/aboutnfc/(Accessed 19 June, 2013).
  23. Oh, J. S., K. J. Lee, and J. K. Kim, "Design and Analysis of Ubiquitous Social Network Management Service Model : u-Recruiting Service Model," Information System Review, Vol.13, No.1(2011), 33-59.
  24. Park, A. and K. J. Lee, "Design and Evaluation of U-Publication : Tag-Embedded Publication System and Business Model," Journal of Intelligence and Information Systems, Vol.14, No.3(2008), 41-57.
  25. Ra, J. H., Y. J. Choi, and D. I. Shin, "An Exploratory Study on Security Threats of Smartwork Environment," Journal of Information Technology and Architecture, Vol.9, No.1(2012), 33-42.
  26. Seo, K. M. and J. H. Jang, "Smartwork, You need to pay attention to the external effects," LG Business Insight, 2011, 17-26.
  27. Timmers, P., "Business Model for Electronic Markets," Electronic Markets, Vol.8, No.2 (1998), 3-8.
  28. Yoon, C. G., "Advancement of Telework Trends and Implications for the United States," Local Information Magazine, Vol.67, No.1(2011), 45-48.