Journal of the Korean Society of Clothing and Textiles (한국의류학회지)

The Korean Society of Clothing and Textiles (한국의류학회)
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A Study on the Wearing Conditions and Satisfaction of Circular Knit T-shirts -Focus on 20 to 30 Year Olds-

환편니트 티셔츠의 착용실태와 만족도 연구 -20~30대 성인을 중심으로-

  • Hwang, Song-Lee (Dept. of Clothing & Textiles, Ewha Womans University) ;
  • Choi, Hei-Sun (Dept. of Clothing & Textiles, Ewha Womans University) ;
  • Do, Wolhee (Dept. of Clothing & Textiles, Chonnam National University)
  • 황송이 (이화여자대학교 의류학과) ;
  • 최혜선 (이화여자대학교 의류학과) ;
  • 도월희 (전남대학교 의류학과)
  • Received : 2013.02.01
  • Accepted : 2013.05.03
  • Published : 2013.06.30
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Abstract

Korea International Trade Association (KITA) statistics show that the import of circular-knitted clothes has suddenly increased since 2000; they have increased by 24.5% each year for 2000-2004 and by 8.2% for 2005-2009. In addition, a Korea Apparel Industry Association survey showed that more than 50% of young people in their 20s and more than 40% of mid-aged people in their 30s-40s wore T-shirts (the most frequently worn and/or regarded as the most comfortable item among knit clothes). This portion is expected to increase in the future; however, insufficient research has been conducted on the characteristics of product development and production, knit T-shirt pattern development (Park, 2011), and consumer purchase patterns and behavior for knit clothes. The evaluation criteria for knit clothes generally vary depending on the demographic characteristics of consumers (Kotler & Armstrong, 2006). This study conducted a wearing trends survey for circular-knitted T-shirts and fit satisfaction based on 318 male and female consumers in their 20s-30s. The results provide information on the basic materials required to produce circular-knitted T-shirts.

Keywords

References

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