한국의상디자인학회지 (Journal of the Korea Fashion and Costume Design Association)
- 제14권2호
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- Pages.49-62
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- 2012
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- 1229-7240(pISSN)
여성소비자의 웰빙 라이프스타일과 한방화장품 추구혜택과의 관계 연구
A Study on Relationship between Well-Being Lifestyles and Herbal Cosmetics Benefits Sought of Female Consumers
- 최수경 (마산대학교 뷰티케어학부)
- Choi, Soo-Kyoung (Dept. of Beauty & Care, Masan University)
- 투고 : 2012.01.13
- 심사 : 2012.03.20
- 발행 : 2012.06.30
초록
The purpose of this study was to investigate the relationship between well-being lifestyles and herbal cosmetics benefits sought of female consumers. The data were collected from 301 women living in Seoul, Gyeonggi, Gwangju, Busan, and Gyeongnam province in June, 2011. Statistical methods including frequency, F-test, t-test, Duncan test, factor analysis, Cronbach's