Journal of the Korean Society of Food Culture (한국식생활문화학회지)

Korean Society of Food Culture (한국식생활문화학회)
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Influence of the Healthy Image of Meat and Animal Products on Preference and Intake Frequency

동물성 식품의 건강 이미지가 기호 및 섭취빈도에 미치는 영향

  • Park, Eo-Jin (Department of Culinary Arts, Catholic Sangji College) ;
  • Park, Mo-Ra (Department of Food Science and Nutrition, Kyungpook National University)
  • 박어진 (안동가톨릭상지대학 호텔외식학부) ;
  • 박모라 (경북대학교 이공대학 영양식품학과)
  • Received : 2011.08.19
  • Accepted : 2011.12.26
  • Published : 2012.02.29
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Abstract

This study investigated the effects of a healthy image on the preference and intake frequency of meat and animal products. The study looked into beef, pork, chicken, sausage, mackerel, cutlass fish, croaker, tuna, squid, shrimp, clams, fish cakes, eggs, milk, yogurt, ice cream, and cheese. A total of 359 usable surveys given to elementary school students, college students, and adults were collected using a convenient sampling method. While milk had the healthiest image, sausage had the least healthy image. The respondents preferred yogurt the most and sausage the least. The intake frequency of eggs was the highest and clams the lowest. The healthy image, preference, and intake frequency for all studied foods showed significant differences across both gender and age. The relationship between healthy image and preference was significant for all foods, and a healthy image always had a positive influence on preference. The relationship of healthy image and intake frequency was significant in 14 foods except for mackerel, cutlass fish, and tuna. Also a healthy image created a positive effect on the intake frequency of 14 foods.

Keywords

References

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