Journal of Fashion Business (패션비즈니스)

The Korean Society of Fashion Business (한국패션비즈니스학회)
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Basic Research on the Development of Skinny Jean Pants for Korean Women in Their 20s

  • Lee, Minjeong (Dept, of Clothing and Textiles, Sookmyung Women's University) ;
  • Sohn, Heesoon (Dept, of Clothing and Textiles, Sookmyung Women's University)
  • Received : 2012.12.27
  • Accepted : 2012.12.17
  • Published : 2012.12.30
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Abstract

This study is meaningful in that it builds the basic data necessary for developing skinny jeans for Korean women in their 20s based on the level of satisfaction with the apparel fit by body parts and brand choices gathered from studies on the skinny jeans consumption pattern among students in their 20s and on the results of the movement functionality and appearance sensory tests conducted on skinny jeans from six labels with the highest market share, popularity, and brand recognition, with the goal of developing skinny jeans for Korean women in their 20s.

Keywords

References

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