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Application of Discrete Choice Analysis to the Purchase of Medical Equipments

이산선택분석의 의료장비 구매에의 적용

  • 곽진경 (이화여자대학교 경영대학)
  • Received : 2012.09.17
  • Accepted : 2012.11.22
  • Published : 2012.12.31

Abstract

This study investigates how discrete choice analysis can be applied to health care operations. Discrete choice analysis helps to understand the complex decision-making process of purchasing expensive medical equipments by identifying relative weights that decision makers impose on each attribute through simple virtual choice experiments. We also verified the usefulness of applying discrete choice analysis to the purchase of medical equipments with empirical evidence.

Keywords

References

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