한국병원경영학회지 (Korea Journal of Hospital Management)
- 제16권3호
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- Pages.75-91
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- 2011
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- 1226-6299(pISSN)
국내외 JCI 인증병원의 웹사이트 비교 분석
Comparative analysis of hospital websites with JCI accreditation across four nations
- Jin, Ki-Nam (Department of Health Administration, Yonsei University) ;
- Kim, Sun-Hee (Department of Health Administration, Yonsei University)
- 투고 : 2011.08.01
- 심사 : 2011.09.15
- 발행 : 2011.09.30
초록
The purpose of this study is to compare the characteristics of hospital websites across four nations(e.g., South Korea, Singapore, Thailand and India). We selected English websites of 58 hospitals with JCI accreditation. For the analysis of websites, we developed assessment tool with four domains(e.g., contents, convenience, design, interactivity). The results showed that Korean hospitals provided more channels for appointment on the website compared to other countries. In contrast, foreign hospitals used actively SNS(e.g., Facebook, Twitter or Youtube) on the websites. They also provided more information on diverse services(e.g., airport pickup services, treatment costs, consultation services).