The KIPS Transactions:PartB (정보처리학회논문지B)

Korea Information Processing Society (한국정보처리학회)
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Augmented Reality Logo System Based on Android platform

안드로이드 기반 로고를 이용한 증강현실 시스템

  • 정은영 (웹케시(주)) ;
  • 정운국 ((주)한국무역정보통신) ;
  • 임선진 ((주)오픈앤와이즈) ;
  • 문창배 (금오공과대학교 컴퓨터공학부 소프트웨어공학과) ;
  • 김병만 (국립금오공과대학교 컴퓨터공학부)
  • Received : 2010.10.27
  • Accepted : 2011.03.17
  • Published : 2011.08.31
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Abstract

A mobile phone is becoming no longer a voice communication tool due to smartphones and mobile internet. Also, it now becomes a total entertainment device on which we can play game and get services by variety applications through the Web. As smartphones are getting more popular, their usages are also increased, which makes the interest of advertising industry in mobile advertisement increased but it is bound to be limited by the size of the screen. In this paper, we suggest an augmented reality logo system based on Android platform to maximize the effect of logo advertisement. After developing software and mounting it on a real smartphone, its performances are analyzed in various ways. The results show the possibility of its application to real world but it's not enough to provide real time service because of the low performance of hardware.

스마트 폰의 등장과 모바일 인터넷을 제공함에 따라 휴대폰은 음성통신 수단이 아닌 웹을 통하여 서비스를 제공받는 도구 또는 각종 게임 및 응용 어플리케이션을 제공하는 놀이 수단으로도 발전하였고, 이로 인하여 사용량도 증가하였다. 사용량의 급증으로 인하여 모바일 광고에 대한 업계의 관심도 증가 하였지만, 한정적인 출력 화면에 의하여 광고 효과가 제한적일 수밖에 없다. 이를 보완하기 위해, 본 논문에서는 기업의 로고 광고의 효과를 극대화 할 수 있는 안드로이드 기반 로고 인식 증강 현실 시스템을 제안하였고, 이를 구현하여 실제 스마트 폰에 탑재한 후 다양한 성능 분석을 하였다. 실험결과, 그 가능성은 확인하였지만 현 하드웨어 성능상 실시간으로 지원하기에는 역부족임을 알 수 있었다.

Keywords

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