Abstract
Nowadays the increasing improvement of quality of life have been required more diversified housing environment. And it also focused on concern about Korean traditional housing style, Hanok. There were several studies applied to traditional style design on Hanok. but few on Hanokstyle apartment. So the purpose of this study were to identify the consumer awareness on Hanok style apartment plan and its design details. The research were done by questionnaire methode. It were distributed to 130 city and rural residents. 109 questionnaires were analyzed by frequency, Percentage, $x^2$-test, F-test, ANOVA, t-test, and factor analysis. The major results were as follows. First, 70% of respondents revealed their intention to live in Hanokstyle housing if it has improved conveniency and lowered maintenance expenses. Second, they preferred under 5 story row house type or apartment type Hanok located in suburbs. Third, Hanokstyle apartment characteristics were expected to have visual openness, good view, traditional decor, functional, rhythmical and transitional space. And also they wanted traditional Madang(inner garden) and Maru(a wooden floor room) located next to living room.
