Abstract
In this study, the living standard and satisfaction level of urban people who moved to rural areas researched. Through these criteria, we could analyze people's perceptions of the current rural life. We would like to present this study as a base for improvement for those who seek a better life in a rural environment. The result of this study is as follows; The specific goals and need of our target group depend on individual characteristics, occupation and age etc. Therefore, the support system should sensibly consider their personal needs. In addition to this, the flow of information between these people should be changed from theoretical perspective to factual perspective. The new rural tenants obtained information on rural life mostly from private channels such as their acquaintances. Organizations responsible for providing information do not offer useful factual information on agrotechnology and financial support. Nevertheless, they are mainly focused on conceptual and ideological information.