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3차원 바디 스캐너를 활용한 가상착의에 관한 인식 조사 - 업체 실무자 및 소비자를 대상으로 -

A Study of Applications of 3D Body Scanning Technology - Focused on Apparel Industry -

  • Paek, Kyung-Ja (Dept. Clothing & Textiles, Pusan National University) ;
  • Lee, Jeong-Ran (Dept. Clothing & Textiles, Pusan National University) ;
  • Kim, Mi-Sung (Dept. Clothing & Textiles, Pusan National University)
  • 발행 : 2009.06.30

초록

The ultimate success of commercial applications of body scan data in the apparel industry will be consumers' substantial applications such as automated custom fit, size prediction, virtual try-on, personal shopper services (Loker, S. et al., 2004). In this study, we surveyed fifty consumers and forty-seven apparel industry workers about their recognition and interest in 3D body scanning and virtual try-on. The results are as follows: 55% of the apparel industry workers has recognized 3D body scanning as a convenient technology, but do not know how to use it. To the questions regarding virtual try-on, 53% of the workers give positive answers. The consumers have a more positive view on virtual try-on than the workers do. The workers predict that the application of 3D body scan technology to the apparel industry could offer customers helpful information in their clothing selection by using virtual images of various size and style, and increase mass production of MTM(Made-To-Measure). The answers from the male consumers in their twenties indicate that virtual try-on is useful by 88% on offline shopping and by 100% on online shopping. 53% of the workers and 68% of the consumers gave answers that just by virtual try-on they could judge the quality of the apparel products and purchase them. Absolutely 3D virtual try-on is an effective tool for online shoppers. 85% of the workers anticipate applications of the 3D body scanning also in 'body measurement', 'custom pattern development' as well as 'virtual try-on' in the near future. With the positive reactions and the stimulating interests in virtual try-on, the conditions of contemporary world encourage more active researches and wide usages of the technology in apparel industry.

키워드

참고문헌

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피인용 문헌

  1. Comparison on the Pants Fitting for Obese Women between 3D Virtual Garment and Real Garment vol.17, pp.2, 2013, https://doi.org/10.12940/jfb.2013.17.2.33
  2. Design Development of Shirts in Outdoor-Wear for New Senior Women's Using 3D Simulation Software - CLO 3D - vol.65, pp.5, 2015, https://doi.org/10.7233/jksc.2015.65.5.062
  3. A Study on the Reality of Avatar Sizes Comparing with Body Sizes of Women Aged 19 to 59 vol.38, pp.6, 2014, https://doi.org/10.5850/JKSCT.2014.38.6.896