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The Effects of Organizational Culture in the Textile Companies on Innovation Capacity and Business Performance - Focusing on Moderating Effects of Company Size -

섬유기업 조직문화가 혁신역량과 사업성과에 미치는 영향 -기업규모에 따른 조절효과를 중심으로-

  • 여은아 (계명대학교 패션마케팅학과) ;
  • 박광희 (계명대학교 패션마케팅학과) ;
  • 김문영 (계명대학교 패션마케팅학과)
  • Published : 2008.04.30

Abstract

The purposes of this study were to investigate the effects of organizational culture of textile companies on innovation capacity and business performance and to confirm the moderating effect of company size on these relationships. Survey data collected from 147 practitioners in the textile companies were analyzed by descriptive statistics, t-tests, and multiple causal modeling using AMOS 6.0. In the model test result, all the hypothesized paths were significant in spite of low goodness of fit. Also, although difference was found in company innovativeness, no difference was indicated in innovation capacity and business performance according to company size. In addition, the smaller companies, the stronger effect of company innovativeness on innovation capacity that affected business performance. On the contrary, the larger companies, the stronger effect of participative decision making on innovation capacity that did not affect business performance. Study results may provide useful implications for practitioners who are interested in developing organizational culture appropriate for company size.

Keywords

References

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