International Commerce and Information Review (통상정보연구)
- Volume 10 Issue 4
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- Pages.3-21
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- 2008
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- 1598-7604(pISSN)
A Study on the Effect of Using e-Trade Companies' Services on the Online Export Performance of Korean SMEs
중소기업의 무역단계별 e-무역상사 서비스 이용정도가 온라인 수출성과에 미치는 영향에 관한 연구
- Published : 2008.12.24
Abstract
This study analyzed the effect of degree of using online trade process services provided by e-Trade companies on the degree of user satisfaction and the online export performance in Korean small and medium-sized exporting firms(SMEs). According to the empirical survey results based on 130 sample firms, there were positive relationship among the frequency of using e-Trade companies' services, the degree of user satisfaction and the online export performance. Furthermore, the results of the moderated regression analysis showed that there were significant moderation effect of the organizational characteristics on the relationships between the degree of user satisfaction and the SMEs' online export performances. This study provides several useful implications to Korean SMEs, e-Trade companies and government policy makers.