Cognitive Processing with Information Visualization Types and Contextual Reasoning

정보 시각화 형태와 정황 추론에 의한 인식 처리에 관한 연구

  • 정원진 (단국대학교 상경대학 경영학부)
  • Published : 2007.12.31

Abstract

The effects of information quality and the importance of information have been reported in the Information Systems (IS) literature. However, little has been learned about the impact of information visualization types and contextual information on decision quality. Therefore, this study investigated the interaction effects of these variables on decision quality by conducting a laboratory experiment. Based on two types of information visualization and the availableness of contextual information, this study had a $2{\times}2$ factorial design. The dependent variables used to measure the outcomes of decision quality were decision accuracy and time. The results demonstrated that the effects of contextual information on decision quality were significant. In addition, there was a significant main effect of information visualization on decision accuracy. The findings suggest that decision makers can expect to improve their decision quality by enhancing information visualization types and contextual information. This research may extend a body of research examining the effects of factors that can be tied to human decision-making performance.

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