Domestic Restrictions on the Opening of Retail Stores

This study has explored a number of problems arising from distribution restrictions and the ways to improve efficiency. As matters stand, since the cooperation between larger stores and local retailers is limited due to the nature of the market, the current situations call for bottom up restrictions such as the active promotion of smaller merchants and traditional marketplaces, the enhancement of the competitiveness of smaller merchants and manufacturers through the establishment of a customized consulting support program for individual shops, and the continual support for traditional marketplaces with facilities and management modernization. The government should maintain the optimal balance between the efficiency and effectiveness of the distribution industry through such bottom up restrictions as shown above, rather than the top down restrictions primarily relying on the hurdles to the establishment of stores. The problems raised in this study include: (i) the decline of traditional marketplaces and the alleged over saturation of stores; (ii) the possible abuse of indiscreet restrictive measures; (iii) the harmful effects of the monopoly or oligopoly by larger distributors; and (iv) the lack of systematic programs to promote development. The ways to improve efficiency are: (i) the establishment of the policies to specialize and nurture traditional marketplaces; (ii) the effort to prevent the injury arising from monopoly; (iii) the two tire strategies for the coexistence of larger and smaller businesses; and (iv) the administration of joint sales promotion and training.

재래시장 및 지방소매상인은 매출감소의 원인을 경기부진과 더불어 대형유통점의 확산에 있다고 인식하고 있는 상황과 정부 내에서 대형유통점에 대한 규제완화 방침을 정한 바 있어 이와 다른 규제강화를 논의하기 어려운 상황이다. 따라서 이러한 배타적이고, 이기적인 상황을 정부는 출점 규제를 우선시하는 하향식 규제보다는 상향식 규제를 통하여 유통산업의 효율성과 유용성의 적절히 조화를 이룰 수 있어야 하며 본 연구의 문제점으로는 첫째, 재래시장 몰락과 점포 과포화 논란 둘째, 무분별한 규제정책 남발 우려 셋째, 대형유통업체 독과점화 폐해 넷째, 체계적인 발전진흥정책 미흡 등을 들었다. 효율성 제고방안으로는 첫째, 재래시장 전문화 육성정책수립 둘째, 독과점화 폐해규제를 위한 노력 셋째, 대형 및 중소업체 상생위한 이원화전략 넷째, 공동 판촉 및 교육 등 시행 등을 제시하였다.