이동통신 시장 포화상태에 따른 평가와 경쟁우위 확보에 관한 연구: Porter의 경쟁세력모델을 중심으로

A Study on the Competitive Advantage of the First Mover and Evaluation in Korean Mobile Communication Market: Focused on Competitive forces model of Porter

The rapid growth of wide Korean Mobile Communication Market in recent years. in order for Korean Mobile Communication Market to be Successful, it must have a Competitive Advantage. But as of yet, there virtually no such strategies. Hitting upon this situation, this study intends to discover the Competitive Advantage in Korean Mobile Communication Market The Purpose of this paper Investigates Competitive Advantage that Evaluation in Korean Mobile Communication Market. Especially, we Focused on Competitive forces model of Porter. Consequently, the study results show that Competitive Advantage like M-commerce, CS and high technology product in Korean Mobile Communication Market.