Journal of Korean Society of Industrial and Systems Engineering (산업경영시스템학회지)

Society of Korea Industrial and System Engineering (한국산업경영시스템학회)
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An Inventory Policy of the Minimum Cost with the Product Availability in CRM

CRM에서 제품 유용성을 고려한 최소비용 재고정책

  • Lim Joo-Young (Dept. of Industrial Engineering Division of Advanced Industrial Engineering, Kyonggi University) ;
  • Kim Hyun-Soo (Dept. of Industrial Engineering Division of Advanced Industrial Engineering, Kyonggi University) ;
  • Choi Jin-Yeong (Dept. of Industrial Engineering Division of Advanced Industrial Engineering, Kyonggi University)
  • 임주영 (경기대학교 첨단산업공학부 산업공학과) ;
  • 김현수 (경기대학교 첨단산업공학부 산업공학과) ;
  • 최진영 (경기대학교 첨단산업공학부 산업공학과)
  • Published : 2005.06.01
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Abstract

This study tries to develop the models of measuring the level of product availability accommodated for features of specific customers dividing customers into VIP customers and general customers. Functions of costs that the models are composed of are cost of holding safety stock and cost of lost opportunities. The existing model of measuring the level of product availability which focused on cost of holding safety stock for VIP customers should be reinforced by considering cost of lost opportunities caused by general customers' quitting trades with a company. This study tries to present realistic solutions for problems in making decisions related to the total inventory. This study concludes that the model of the level of product availability meeting general customers' needs is more efficient according to increasing of a latent demand of the general customers who quit trades with a company and the cost of lost opportunities.

Keywords

References

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